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Carla Johnson
Contributing Author working from Denver, COCovers Customer Experience, Content Marketing
Carla has a 20+ year career helping companies tell better stories. Since launching her agency, Type A
Communications, in 2001, she has helped multi-national companies, government agencies and local
organizations build stronger brands through content marketing and storytelling. Her clients have
included companies such as Motorola Solutions, Sybase, VMWare, TeleTech, Encana Oil & Gas and
the U.S. Army Corps of Engineers. Carla’s a consultant to the Content Marketing Institute, a frequent
speaker, contributing author to the book, “Advice From the Top: The Expert Guide to B2B Marketing,”
and writes articles on the power of storytelling and content marketing for high-tech, industrial and
business audiences. Follow her on Twitter @carlajohnson.
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Carla's Recent Tweets
Carla's Recent Articles
- Feb 27, 2013 What the Right Brain Brings to Content Marketing
- Jan 23, 2013 What Marketing Can Learn from IT about Content
- Dec 3, 2012 2013 Content Strategy: Do Less
- Oct 25, 2012 He Said, She Said: Content's Role in the Sales and Marketing Marriage
- Sep 26, 2012 Three Reasons to Fear Content Marketing
- Aug 23, 2012 Content Marketing: Know WHY You're Headed in That Direction
- Aug 21, 2012 Marketing vs IT: Who Drives the Customer Experience? #BMAthriving
- Aug 20, 2012 Is Marketing Absorbing IT's Role for Marketing Automation? #BMAthriving
- Aug 2, 2012 Content Marketing: Start With Your Story
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