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The commercial vendors behind Hadoop don’t actually taunt each other in the press, but they do say things like we’re the only…we don’t do that… they’re doing this…

Of course each of them has to differentiate themselves from the next and show potential customers why their branded commercial Hadoop distribution is not only fast, but also Enterprise-grade, secured and flexible.

A Little Background

MapR makes its claim as the only platform that delivers a general-purpose framework for storage and processing on Hadoop. Drilling down just a bit, as Jack Norris, the company’s chief marketing officer tells the story, MapR leverages not only HDFS (Hadoop Distributed File System) but also the NFS (Network File System) protocol which brings benefits to its customers that the competition simply can’t deliver.

“We give our customers huge advantage,” says Norris, referring to how data is stored, protected, accessed…And some customers seem to agree.

MapR also says it’s the fastest, and they may be. (Does anyone want to comment?). I have yet to go to a big data conference where MapR isn’t breaking a speed record or showcasing its “world record-holding performance and enterprise-grade reliability for Hadoop.”

And that’s, no doubt, what Norris and his team will be doing later today at O’Reilly’s Strata Conference in Santa Clara, California.

But that’s not all they’ll be doing. They’ll also be talking about their latest release which includes Hadoop 2.2 with YARN; the Vertica Analytics Platform on MapR and their MapR Sandbox for Hadoop for developers.

MapR’s Twist on YARN

In laymen’s terms YARN is the operating system for open source Apache Hadoop 2.x; every Hadoop distro that’s viable will eventually support it. When MapR competitor Hortonworks first came out of the gate with a Hadoop distro with YARN, it seemed like they made their announcement just seconds after the Apache Foundation voted on its promotion. Shortly after Hortonworks announced that its HDP was Enterprise-ready, competitor Cloudera followed next.

Now, months later, MapR is announcing its latest release, which includes Apache Hadoop 2.0 with YARN.

“What took you so long? Aren’t you a bit late to the game?”, we asked Norris. And while he didn’t say that MapR wasn’t in any hurry, he did say, “Now seems like the right time for our customers” -- whatever that means.