Adobe is releasing the latest edition of its Digital Publishing Suite. Version 24 includes expanded device support and analytical capabilities, among other upgraded and new features.
Compatibility with New Tablets, Browsers
In recognition of the increasing popularity of tablet computing, Adobe now makes Digital Publishing Suite (DPS) apps developed for iPad2 by Single Edition, Professional and Enterprise users automatically compatible with the new iPad Mini. Adobe is also preparing for the scheduled November 20 launch of the 8.9-inch Kindle Fire HD by allowing DPS apps to be compatible with the device as long as developers create a 1900 x 1200 folio.
Furthermore, any DPS-created content socially shared by a reader can be viewed on Internet Explorer 10 on Windows 8 web browsers. And readers of DPS-created content using iOS devices can download a folio and perform other tablet-based activities outside the app while the folio downloads, as long as the app is updated to R24.
App usage analytics for Site Catalyst users provide data such as number of times an app is opened, how long readers use it, number of days it is read and times of peak usage. Site Catalyst users can also analyze URL data such as how many readers click on hyperlink overlays associated with a URL and web content overlays, as well as how URLs are opened (i.e., via browser, app, etc.).
New analytical capabilities also provide insight into reader data such as type, model, OS, manufacturer and screen size of reading device, as well as the type and carrier of the device connection used.
Let It Flow
Workflow enhancements allow designers to simultaneously update multiple articles, resume publishing after an error from the point of failure rather than the beginning and select folio orientation in advance. In addition, error messages include links to relevant Knowledge Base articles.
Adobe ‘Leans Heavily’ on Digital Publishing
The Next Web feels Adobe is “leaning heavily on its digital publishing efforts” with this latest update of Digital Publishing Suite, as well as other recent DPS activity such as the Single Edition which does not require coding, released earlier this year. The Next Web also endorses Adobe’s embrace of iPad mini apps with version 24 of DPS, citing observers who predict “the iPad mini will become the most popular model, leaving the larger version for more specialized use cases.”
Fending Off App Press
While an IT provider as established as Adobe doesn’t have to seriously worry about being pushed out of the way, Adobe may have the challenge posed by App Press in the back of its mind as it unveils the latest, greatest iteration of DPS. In June, App Press, the provider of a Web-based CMS designed to enable the creation of code-free iOS and Android apps, positioned itself as a direct competitor to Adobe DPS.
Promoting its platform as having no software to install and a user interface that resembles Photoshop, App Press is clearly targeting users who seek convenience and flexibility in developing iOS and Android apps. The vendor touts its signature platform as providing app developers with a “blank canvas” where they can upload content layers with touch-enabled functionality. “Hotspot layers” allow links within the app or to external sites with linear or non-linear navigation.
Ultimately, App Press will likely be used by more artistic designers while Adobe DPS will remain the favored tool of more corporate enterprise designers, but even an artist might like access to detailed analytics and streamlined workflow.