Facebook announced 60 new apps and invites developers to build more on its Open Graph platform.

In a Facebook Developer Blog post, Eddie O'Neil announced the launch of more than 60 new apps, writing, "Starting today, developers can build apps that let people add anything they love to their Timelines -- whether it is eating, traveling, shopping, running or taking pictures."

Eagerly Awaited Apps

As we reported yesterday, the Open Graph apps launch announcement was expected to happen last night in a press event. First, Facebook started rolling out its new Timeline feature, another step toward bringing users' entire lives to Facebook. Now Facebook says that "apps bring your Timeline to life."

Available apps span a range of activities, from music and news to fitness and entertainment. New apps include:

  • Turntable.fm
  • Rhapsody
  • Digg
  • TripAdvisor
  • Urbanspoon
  • Fab
  • Pinterest
  • RunKeeper
  • MapMyFitness
  • Words With Friends
  • Hulu
  • Goodreads

Before you get too excited and start creating your own apps, be sure to check out the Open Graph Checklist. Apps must adhere to these guidelines if they're going to get the seal of approval and officially launch.

Frictionless Sharing Friction

The new apps bring with them fresh privacy concerns about Facebook's frictionless sharing. Back in October, Facebook faced a lawsuit over data it collected even after users logged out of the site, and frictionless sharing got some unflattering attention. Facebook's response was:

…we use cookies on social plugins to personalize content (e.g. Show you what your friends liked), to help maintain and improve what we do (e.g. Measure click-through rate), or for safety and security (e.g. Keeping underage kids from trying to signup with a different age). No information we receive when you see a social plugins is used to target ads, we delete or anonymize this information within 90 days, and we never sell your information."

What kind of information will all these new apps share?


Earlier this week I sent a note to my Facebook friends and asked them to reconsider some of what they share. I'm pretty sure one friend didn't really want the rest of us to know the two articles she'd been reading (and I'm confident that I didn't want to know that she was reading them, either).


On the other hand, if you want everyone to know about the marathon you just ran or your love for the Rolling Stones, share away.