This Week: Content is Fueling e-Commerce + Time for a CXM Audit?

Our focus on Customer Experience drove some thought-provoking discussions this week. For example, did you know that content is the fuel for your e-Commerce engine? Or that in order to provide the best content to a user, your recommendation engines should look at real-time data?

For those looking to launch a new CXM initiative, there's no place to start like a healthy audit of what you've got today. Here's how to conduct a website content audit.

Join us next week Wednesday, October 26th for our monthly Tweet Jam. The topic is the three C's of Customer Experience: Content, Community and Commerce. Checkout the questions and panelists in advance.

Most Popular

• What is Web 3.0, and Why Do You Care
• The 5 Deadly Sins of SharePoint in the Enterprise
• Despite SharePoint's Success, The Social Intranet is Still Rare
• How To: Conducting a Website Content Audit
• New Android Nexus Prime Outpowers the iPhone 4S

Editor's Picks

• User Experience: The Single Most Important Element of a Web CMS
• Oracle Acquires Endeca, Adds to Business Intelligence Portfolio
• 4 Tips to Help Define Your Social Media ROI
• Microsoft Announces Mobile Business Intelligence Strategy
• Nuxeo's View on the Evolution of the Enterprise CMS

Around the Web

• Forrester's Paul Hagen: Evaluating Customer Experience Maturity
• Are We Building Businesses? Or Are We Building Platforms? Yes.
• Social Media Engagement is the Key to Social Selling
• Attributes of a Socially Optimized Business
• Sneak Peak Inside an Employee Social Intranet

Featured Events (all events | post your event)

• Oct 26 — e-Spirit Partner Roadshow - New York
• Nov 06 — Ektron Synergy Conference in Las Vegas
• Nov 08 — Sentiment Analysis Symposium in San Francisco
• Nov 09 — IDC Webinar: How to Future Proof your Web Content Management System
• Nov 14 — DAM LA 2011 Conference

Featured Jobs (all jobs | post your job)

• Web Content Management - Manager in San Francisco at Accenture
• Entrepreneurial Web Analytics Manager/Director in Boston at Zmags
• Business Development Manager in New York at Bridgeline Digital
• Proposal Writer Ontario at Open Text
• Solution Architect France at Sitecore

comments

Useful article?

 Email It      

Follow @cmswire

Related Articles:

• Smartphone Sales Figures: Apple vs. Samsung, No One Else In Sight
• Fixing Mobile App Development for Businesses
• OpenText, Autonomy Lead Digital Asset Management Pack in Forrester Wave

Tags: cem, customer experience, cxm, tweet jam, web cms, web content, week in review

Our focus on Customer Experience drove some thought-provoking discussions this week. For example, did you know that content is the fuel for your e-Commerce engine? Or that in order to provide the best content to a user, your recommendation engines should look at real-time data?

For those looking to launch a new CXM initiative, there's no place to start like a healthy audit of what you've got today. Here's how to conduct a website content audit.

Join us next week Wednesday, October 26th for our monthly Tweet Jam. The topic is the three C's of Customer Experience: Content, Community and Commerce. Checkout the questions and panelists in advance.

Most Popular

• What is Web 3.0, and Why Do You Care
• The 5 Deadly Sins of SharePoint in the Enterprise
• Despite SharePoint's Success, The Social Intranet is Still Rare
• How To: Conducting a Website Content Audit
• New Android Nexus Prime Outpowers the iPhone 4S

Editor's Picks

• User Experience: The Single Most Important Element of a Web CMS
• Oracle Acquires Endeca, Adds to Business Intelligence Portfolio
• 4 Tips to Help Define Your Social Media ROI
• Microsoft Announces Mobile Business Intelligence Strategy
• Nuxeo's View on the Evolution of the Enterprise CMS

Around the Web

• Forrester's Paul Hagen: Evaluating Customer Experience Maturity
• Are We Building Businesses? Or Are We Building Platforms? Yes.
• Social Media Engagement is the Key to Social Selling
• Attributes of a Socially Optimized Business
• Sneak Peak Inside an Employee Social Intranet

Featured Events (all events | post your event)

• Oct 26 -- e-Spirit Partner Roadshow - New York
• Nov 06 -- Ektron Synergy Conference in Las Vegas
• Nov 08 -- Sentiment Analysis Symposium in San Francisco
• Nov 09 -- IDC Webinar: How to Future Proof your Web Content Management System
• Nov 14 -- DAM LA 2011 Conference

Featured Jobs (all jobs | post your job)

• Web Content Management - Manager in San Francisco at Accenture
• Entrepreneurial Web Analytics Manager/Director in Boston at Zmags
• Business Development Manager in New York at Bridgeline Digital
• Proposal Writer Ontario at Open Text
• Solution Architect France at Sitecore

Most Popular Articles