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Latest Digital Asset Management News & Articles

A Look Back: DAM Trends from 2013

Many questions

DAM, it’s that time of year again – to look backward at the soon-to-be-ancient-history of the past year in digital asset management (DAM).

It's a broad topic. DAM refers to the rules and processes an organization puts in place to manage, retrieve and distribute their digital media, such as photos, videos, PDFs, presentations and documents. It's more than an asset repository, though. DAM provides support for key workflows such as approval loops and virtual collaboration that add value to their media assets.

So let's take a look at some key trends.

New Widen Digital Asset Management Software Offers More Integration

Widen, the 65-year-old grand ol’ firm in the digital asset management (DAM) space, is out with version 7.0 of its flagship software, the cloud-based Widen Media Collective. The new release offers nearly two dozen new features, including a WordPress Plugin, a Drupal module and integration with Amazon’s long-term storage system, Glacier. 

Southpaw Tech Updates Tactic for Faster Digital Asset Workflows

Southpaw Technology, a commercial, open-source software company, is out with a major upgrade to Tactic, its digital asset workflow platform. The enhancements include a drag-and-drop widget for ingestion, a new internal messaging tool and integration with MongoDB databases and version management software Perforce.

Tweet Jam Recap: Do We Still Need Digital Asset Management? #CXMChat

Digital asset management (DAM) may have some challenges ahead, but lack of opinions isn't one of them. Metadata and digital rights management sparks flew during yesterday's Tweet Jam as we discussed the present and future fate of DAM. 

Tweet Jam Reminder: Today - Do We Still Need Digital Asset Management? #CXMChat

Digital Asset Management, Tweet Jam Reminder: Today - Do We Still Need Digital Asset Management? #CXMChatIn just one short hour we will be kicking off our latest Tweet Jam. This time around we're talking digital asset management (DAM) — what solutions meet business' needs, what factors differentiate DAM and where will DAM be in five years? 

How Local Librarians Can Impact the Digital Asset Management Industry

How Local Librarians Can Impact the Digtial Asset Management IndustryLocal libraries are going digital at the same time organizations are building their own internal digital asset repositories, so who's to say those librarians can't help companies organize it all?

Future Proofing Your Digital Assets

Digital Asset Management, Future Proofing Your Digital AssetsWhen it comes to supporting the current needs of digital content management, many organizations are considering whether it makes sense to substitute a one-size-fits-all enterprise solution for the various disconnected “best of breed” tools currently in use.

CMSWire Tweet Jam: Do We Still Need Digital Asset Management? Meet the Experts #CXMChat

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Seen any all text ads lately? What about a message from a company with no branding? As the use of rich media files explodes, more companies are looking for solutions to help manage their digital assets. Some vendors now build digital asset management (DAM) functionality into file sharing solutions and content management systems to meet this demand. Where does this leave standalone DAM solutions? Join us this Wednesday to discuss all things DAM.

You Don't Need a Digital Asset Management System If ...

Customer Experience, You Don't Need a Digital Asset Management If ...There are as many opinions on the topic of “Do We Still Need Digital Asset Management?” as there are grains of sand on my favorite beach in Costa Rica. While I agree with many that digital asset management (DAM) is a critical piece of the enterprise technology stack, there are scenarios when you do not (or should not) need DAM. Here’s my list of top five reasons why you don’t need DAM. 

How to Develop a Digital Asset Management Strategy [Infographic]

We've discussed many different facets of digital asset management — its value, its influence on the customer experience, and the challenges it presents to the omni-channel customer experience. In order to address these and other issues, however, a strategy to identify needs and implement the right system is needed. 

Digital Asset Management or No Digital Asset Management? That is the Question

Digital Asset Management or No Digital Asset Management? That is the QuestionMost enterprise systems today support some form of content management functionality — more or less. So why would organizations look for a separate Digital Asset Management (DAM) system just to manage their rich media files? The simple answer is multiple enterprise systems cannot provide a single source of truth for all your valuable digital assets. Let me explain.

Digital Asset Management from an Intranet Perspective

Digital Asset Management (DAM) systems are not only for big, flashy and expensive web properties but have a place in managing intranet content too. 

A World without Digital Asset Management: If It Didn't Exist, You Would Invent It

Digital asset management (DAM) is one of those things that few people jump into with much enthusiasm. DAM is an extra layer of policy that no one wants to define, an ongoing expense that no one wants to pay and a training requirement for which no one has time. And let’s face it: digital asset management isn't that much fun.

Are Content Management Systems Good Enough for Digital Asset Management?

A decade ago, the industry was vigorously pursuing the Holy Grail of enterprise content management (ECM). The basic premise: one content repository to serve as the home for all content within an organization. We now know this approach doesn’t work for web content management (WCM) systems because they have very specialized requirements and need to evolve quickly to keep up with technology.

These characteristics don’t apply to most digital asset management (DAM) needs, yet people are still struggling with their DAM requirements.

DAM Vendor Razuna Launches New Version with 400+ Improvements

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From the Razuna Web site

Slightly more than a year ago, digital asset management (DAM) vendor Razuna released version 1.5 of its flagship open source software. In April, it issued a beta of 1.6, and now the Denmark-based company is releasing 1.6 with more than 400 improvements that emphasize enterprise-targeted features. 

CMSWire's October DAM Tweet Jam: Do We Still Need DAM? #CXMChat

Digital Asset Management, CMSWire's October Tweet Jam: Do We Still Need DAM? #CXMChatIt's a question that many organizations have been asking themselves lately — what's the best way to manage our digital assets? Do we need a dedicated DAM platform or is the functionality in existing systems enough? Be sure to tune in to our upcoming DAM Tweet Jam as we explore where digital asset management fits in today's business world.

The Value of a Platform Approach to Digital Asset Management

DAM, Customer Experience, Why Some Organizations Adopt a Platform Approach to Digital Asset ManagementWhat can a car accident teach us about digital asset management

WebDAM Adds 'Full-Featured' Mobile App with Uploading, Comments

Thumbnail image for Thumbnail image for Mobile-app-screenshot.png Digital asset management (DAM) vendor WebDAM just released an iPad/iPhone app that it described as the only full-featured option for working with digital assets. But the question is: How useful are DAM mobile apps?

DAM: A Key Marketing + Customer Experience Technology

Digital Asset Management,DAM: A Key Marketing + Customer Experience TechnologyWhen I first began at Forrester almost three and a half years ago, digital asset management (DAM) didn't generate much interest. How things have changed. Now, we field questions every week from across multiple verticals (e.g. financial services, healthcare, CPG, retail).

Finding Our Way with Digital Asset Management

Digital Asset Management, Customer Experience, Finding Our Way, DAM StyleIn one sense DAM is all over the map. There are subway style route maps to help you find your way and any number of “journeys” (or at least the “5 Best Ways …”) leading to that digital asset management / customer experience nirvana. With all the consultants, reports, vendors and products out there “enabling” and “empowering” us, how come it feels like we’re stuck in a Where’s Waldo? world?