Createasphere is accepting submissions for its 3rd Annual DAMMY Awards, we're hosting the April DAM Tweet Jam tomorrow, we look at takeaways from OpenText Content Day and how Gannett plans to improve profits by leveraging its digital assets and North Plains acquires Xinet.

DAMMY Awards

Createasphere announced the call for entries for its third annual DAMMY Awards. "The submissions process is a rare, non-marketing opportunity for entrants to articulate their process, work and excellence in a concise document for the Judge’s panel," the announcement explains.

The awards categories are:

  • DAMMY of the Year
  • Best Storage, Archive and/or Preservation Solution
  • Best Example of Asset & Media Repurposing
  • Best Strategy or Solution for Digital & Media Asset Management During The Acquisition of Content
  • Best Strategy Ease of Use for End-User Interface

The submission period is open until August 1, 2012, and then the DAMMY Awards will be held in late September in New York.

CMSWire's April DAM Tweet Jam

Tomorrow we'll be holding our April DAM Tweet Jam. The topics we'll cover are:

  • Given how digital we are, what is your current definition of DAM?
  • What are the core elements of a DAM strategy?
  • What 3 things make a DAM solution successful?
  • How do DAM and CXM/WEM currently relate?
  • What is the single biggest DAM opportunity in 2012?

Our panelists include representatives from Forrester, Bloom Think, Axceler, Ingeniux, CoreMedia, Adobe, Real Story Group, ADAM Software, WebDAM, DAM Education and OpenText.

The Tweet Jam will be held Wednesday April 18, at 10 am PDT / 1 pm EDT / 18:00 GMT and you can follow it with the #CXMChat hashtag.

OpenText Content Day Recap

In a breakout session during last week's OpenText Content Day, Marci Maddox, Director of Global Product Marketing at OpenText, discussed the important role rich media plays in customer experience.

Of course, if you can't find existing digital assets or you recreate assets that already exist in your organization, you are wasting time and money. Further, followup to assess how the message resonated -- or didn't -- should be part of an organization's digital strategy.

Gannett's DAM Plan to Improve Growth

Gannett, which owns 82 daily newspapers, reported a 25% drop in first-quarter profits as a result of a decline in ad revenue. Paul Sweeney, senior media analyst for Bloomberg Industries, says that Gannett's focus on improving digital assets is the best way for the company to improve growth. A detailed explanation of Gannett's financial report is posted on the company site.

North Plains Acquires Xinet

North Plains acquired Xinet, helping the company expand in Europe and giving it a boost in human resources. "What North Plains sees happening is that it will use Xinet’s technology for file-based management of WIP assets, particularly for enterprise organizations, publishers and media companies that need to globally distribute their global media," David Roe reports. North Plains says it is not planning significant changes to Xinet's products but it does envision improved integration between Xinet's WebNative and North Plain's Telescope products.