MediaBeacon Hires Ex IBMer as VP Marketing and Business Development

Enterprise MediaBeacon does digital asset management and distribution in a big way but is looking to keep expanding with the addition of a new Vice President of Marketing and Business Development

MediaBeacon has been doing DAM for ages but that hasn't stopped the company from looking to keep innovating. To that end, it has hired Tom Rieger, ex-IBM, Informix and FileNet director with years of business development experience to take up the reins and move things along.

He says, “I look forward to shaping a dynamic and aggressive enterprise software marketing function to successfully build a brand and market presence to advance the company's revenue growth strategies and to expand market share throughout the world.”

With MediaBeacon Enterprise DAM already 15 years in the market and a SaaS version (hosted or on-site), it will be interesting to see what Rieger comes up with to push the company forward. 

Given the number of up and coming DAM outfits, such as Tradeclips and DAM solutions like Equilibrium for SharePoint, Rieger may have his work cut out for him.

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Tags: dam, digital asset management, enterprise cms, ibm, mediabeacon

Enterprise MediaBeacon does digital asset management and distribution in a big way but is looking to keep expanding with the addition of a new Vice President of Marketing and Business Development

MediaBeacon has been doing DAM for ages but that hasn't stopped the company from looking to keep innovating. To that end, it has hired Tom Rieger, ex-IBM, Informix and FileNet director with years of business development experience to take up the reins and move things along.

He says, “I look forward to shaping a dynamic and aggressive enterprise software marketing function to successfully build a brand and market presence to advance the company's revenue growth strategies and to expand market share throughout the world.”

With MediaBeacon Enterprise DAM already 15 years in the market and a SaaS version (hosted or on-site), it will be interesting to see what Rieger comes up with to push the company forward. 

Given the number of up and coming DAM outfits, such as Tradeclips and DAM solutions like Equilibrium for SharePoint, Rieger may have his work cut out for him.

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