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The Twelve Days of a DAM/MAM Christmas

partridge_peartree_shutterstock_86038096.jpgOn the twelfth day of Christmas, my true love sent to me,

  • Twelve workflow diagrams drumming
  • Eleven copyright lawyers piping
  • Ten change management requests a-leaping
  • Nine metadata fields dancing
  • Eight user-experience scenarios a-milking the design team
  • Seven servers crashing … again
  • Six search strings a-laying
  • Five golden file formats … if only
  • Four calling vendors with proposed solutions
  • Three integration plans that work (ho ho ho)
  • Two turtle dove taxonomies
  • And a DAM solution that works in our company!

Image courtesy of alison1414 (Shutterstock)

About the Author

John Horodyski, Principal, DAM Education, provides strategic direction and consulting on Digital Asset Management (DAM) implementations including metadata and taxonomy design for Fortune 500 clients. John is also Adjunct Faculty at San Jose State University where he teaches a graduate course in Digital Asset Management currently in its 7th year of teaching and John continues to publish white papers and articles on DAM, digital media and metadata as well as presenting at various conferences. John is a Founding Board Member of the DAM Foundation.

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