Enterprise2.0_conference_boston.jpg We are only a few weeks ago from the Enterprise 2.0 Conference in Boston (June 20-23). If you are working hard to make your business more social, this is a must attend event for you.

Building Social Business

The Enterprise 2.0 Conference is about the tools and technologies and the strategies behind building a social business. It's three and a half days packed with solid advice and great examples.

There are a number of different tracks you can follow such as:

  • Social Apps and Platforms: Chaired by The Real Story Group's Tony White, learn all about the current social and collaborative platforms and get a look at the market trends shaping the next generation. Look at whether you should buy a product or a platform, how SharePoint fits the bill and what's involved in designing a DIY/bespoke platform.
  • Mobile Enterprise: Chaired by Maribel Lopez, Principal Analyst and VP with Constellation Research, you will learn how to build mobile-enabled E2.0 strategies that will improve your business processes.
  • Analytics and Metrics: Chaired by Manuela Farrell, Conference Manager: Interop, Cloud Connect & Enterprise 2.0, UBM TechWeb, you will explore different ways to measure and track the success of your E2.0 initiatives.

There are two tracks on Community Management, including Community Management: Inside the Enterprise, Chaired by Ted Hopton, Wiki Community Manager at UBM,and Community Management: Engaging External Audiences, chaired by Rachel Happe, Principal & Co-Founder of The Community Roundtable.

This is just a sample of what's on the agenda, check out the full conference agenda here.

The Workshops

The first day is all about workshops and there are plenty of ways to get solid examples and advice from those who are living social business every day. Here's a list of the workshops:

  • E2.0 Black Belt Practitioner's In-Depth Workshop
  • Sales 2.0 Conference
  • Insider's Guide to Evaluating Architectures and Selecting Vendors
  • Selling the Case for Accelerating Business Performance with Enterprise Collaboration Technologies
  • Building a Unified Communications and Collaboration Roadmap
  • SharePoint 2010 as a Social and Collaboration Platform: Key Opportunities and Roadblocks
  • Organization Next
  • Navigating the Compliance, Privacy, and Security Journey in an Enterprise 2.0 Enabled Organization

Keynote and Speakers

You will also find a great lineup of keynotes and guest speakers for the conference. A few that caught our eye include:

  • Beyond Collaboration: The Critical Role of Analytics in a Social Business by Mike Rhodin, Senior Vice President, IBM Software Solutions Group
  • Change the Work! Stop Evangelizing and Start Doing by John Stepper Managing Director, Deutsche Bank
  • Did We Forget the "R" in CRM? by Sameer Patel, Partner, Sovos Group
  • Threats to Enterprise 2.0: Old Fashioned Bosses and New Fangled Computers by Andrew McAfee, Principal Research Scientist, MIT
  • Social Business Intelligence: The Future of Listening by Lee Bryant, Co-founder and Director, Headshift

and many more...

Finally, The LaunchPad

A favorite event at the Enterprise 2.0 conference is the LaunchPad. This is a competition focused on demonstrating innovative applications either already in play or about to be launched. There are four finalists for the Boston event:

  • Acquia
  • Next Principles
  • Podio
  • Saba Software

These finalists will give a three minute demonstration at the event and the winner is voted by the attendees.

A full conference pass will run you $US 2295. This includes the Expo Pavillion and the workshops. If you plan to skip the workshops and just hit the conference, you will pay US$ 1995.

Get all the details here. And we will see you there!