Now in its second year running, Enterprise 2.0 Launch Pad is a chance to pitch your products and ideas to some of the biggest names in the Social Media circuit. And in the spirit of “all things Web,” the organizers take the talent show online and challenge would be contenders to wow them via Twitter.

Who Can Participate

The contest is open to product managers, developers, and entrepreneurs and ideas are judged based on the number of votes received by members of the Enterprise 2.0 community. But at this stage of the game, don’t be longwinded.

You get 140 characters to describe your idea via Twitter, and only 16 finalists will be selected to compete in the next round. You can, however, link to external material from this initial pitch.

Additionally, advancing to the next round means you are given more opportunity to showcase your product. If you make it to the last round, you'll get a full five minutes to pitch your idea in front of a live audience at the Enterprise 2.0 Conference this June in Boston.

What's the Loot?

Besides the glory and bragging rights of being named Launch Pad 2009 Champion, the winner receives a free demonstration pod at the 2010 Enterprise 2.0 Conference, not to mention invaluable feedback from industry experts.

Getting Started

In need of a little inspiration? Take a look at a submission video from last year’s winner, Veodia, who developed an agile video platform that enables users to produce, manage, and share high quality video over the Internet without the need for studio equipment.

And if you’re not quite ready for the big leagues, but have no problem sharing your opinion, you can sign up to be part of the voting process by joining the Enterprise 2.0 community.

Further information on how to take part will be posted to the Enterprise 2.0 Launch Pad site in the coming days and be sure to check the Enterprise 2.0 Conference Blog for regular updates. 

Launchpad Timeline

Twitter Pitch your heart out, well, 140 characters worth…

  • May 4th – 8th: Twitter pitches accepted, tagged #E2L09
  • May 8th – 14th: Voting occurs
  • May 14th: Sweet 16 Finalists announced

Sweet Sixteen, complete and upload a one-minute video.

  • May 18th – 22nd: Upload video submissions to Launch Pad site
  • May 22nd – 28th: Voting occurs
  • May 28th: Elite Eight Finalists announced

Elite Eight, complete and upload a two-minute video.

  • June 1st – 5th: Upload video submissions to Launch Pad site
  • June 5th – 11th: Voting occurs
  • June 11th: Final Four announced

Final Four (Live Presentations)

June 24th: Each group will present live at the Enterprise 2.0 Conference in a five-minute video and audience votes will determine who will be crowned Launch Pad 2009 Champion.