This week the mobile enterprise is tweeting and sending abbreviated emails from their phones.
The Mobile Tweet
Last week we told you that Twitter had reached more than 145 million registered users. This week, we’re here to inform you that the number of people accessing the site through their mobile devices has jumped 62% since mid-April. Forty-six percent of Twitter’s active users are reported to access the site through mobile devices regularly.
As well, Twitter reports that 16% of its new users start out on their phones, making mobile platforms not just an alternative way to tweet, but a primary tool. Yet, most active users engage with Twitter from multiple web platforms as well as mobile platforms, including Twitter for Blackberry, Twitter for iPhone and text messaging.
Of course within the enterprise, more and more of us are using our mobile devices for both work and play. With more tweets being sent from mobile devices, companies are behooved to ramp up security efforts and social media policies so as to avoid embarrassing slips of the tweet and security leaks.
If U Email From Yr Phone, U May Change the Way U Write
No matter how slick the interface, composing emails via mobile device is never as convenient as it is via the desktop or laptop. According to Suzanne Rose of Helium, sending emails from your mobile device is beginning to influence how we communicate with others. Among her observations:
- Abbreviations abound, a result of wide fingers and awkward typepads
- Shorter emails, a product of the fast-paced nature of mobile users
- Less formality, an outcome of the prevalence and popularity of smartphones
- More emails, because it’s so darn easy to press send!
These new behaviors make it generally easy to tell who’s sending emails from their phone or from their computers, even if you remove the annoying “sent from my iPhone” signatures. Of course, these evolving habits may also influence how people communicate and whether the nuance of language will survive.
Will a Mobile Workforce Benefit Generation Y?
Piggybacking on the recent study by the Pew Research Center's Internet & American Life Project, which found that America’s love of texting is now shared by adults and teens alike, the convenience of mobile phone is more than just a device, it’s a way of life.
Findings of the ITWeb/Check Point Mobile Office Survey suggest that companies are recognizing the benefit of growing their mobile workforce. Such growth is bound to appeal to a generation of tech savvy professionals who are becoming much more integrated within the enterprise.
Generation Y, also known as generation next or the millennials, refers to the tech-savvy generation that followed the infamous slacker Generation X. More flexibility in the workplace is bound to appeal to their technological sensibilities, making them more attractive to the enterprise, if only because mobile workers generally save companies overhead.
The survey asked respondents about the number of remote workers in their organizations. Twenty-one percent said that they have more than half of their employees working away from the office. Though 19% said mobile workers constitute 25 to 50% of their workforce, most (38%) indicated that such employees make up 10%.
Despite the steady increase of mobile workers, 79% of the respondents expect the number of network users in their organizations to increase even more. Such an increase will bring a need for more flexibility in the workplace and in turn may bring the skill and expertise of a whole generation to the enterprise.