Thirty-two percent of North American companies planned purchases of content management technologies in 2003. At the same time, the market has seen a mass of acquisitions and consolidation by the vendors, as evident from IBM's purchase of Green Pasture Software.
In response to this demand, Forrester evaluated enterprise content management (ECM) vendors--using the hands-on, scenario-based TechRankings methodology. While the market has seen significant change over the past few years, core content management requirements still apply, including:
• ECM platform capabilities. Content management buyers highlight a range of content management requirements, including document management, Web content management (WCM) and collaboration. A top requirement for these platforms is repository integration. Why? Forty-three percent of the companies we surveyed claim to store content in more than five repositories.
• Web content management. Firms will find that market maturity is making it more difficult to differentiate the products on core WCM features like authoring, work flow and publishing. Instead, buyers should focus on the different ways that vendors approach features like template design, deployment architectures and multisite management. These remain important areas of differentiation.
• Vendor viability. Software giants like IBM and Microsoft and content specialists like Documentum have sparked consolidation in the content management market, but smaller vendors, with more limited resources, still exist. This means that buyers still need to weigh their risk tolerance for investing in vendors like Percussion Software and Stellent, which have survived the consolidation. Companies should consider install base, partnerships and revenue growth as indicators of vendor strength. Read