Gartner's Top Five Tactical CMS Actions for 2009
Gartner talks to a lot of organizations about content management and they are finding that in this tough economic climate clients aren't sure where to go with enterprise content management or how to even get started on the road without breaking the piggy bank wide open.

So they have offered a little advice in the form of five tactical considerations that should provide immediate impact and benefits for your organization in 2009. None are surprising, all will have an impact.

Tactical May be the Only Approach to ECM in 2009

The report is called Top Five Tactical Content Management Actions to Consider in 2009 and it's a nice short read at only five pages.

When Gartner did their annual survey of CIOs they found the following three business priorities topped the list:

  • Improve business processes
  • Reduce enterprise costs
  • Improve enterprise workforce effectiveness

Garter says that Enterprise Content Management can help achieve these business priorities and in some instances is a core requirement to achieving them. Trouble is, the economy is putting such a strain on pocket books, that even the thought of investing in enterprise content management is a bit scary.

What to do? Gartner says there's no need to ignore content management projects. "What is required is a clear focus on tactical actions that can bring modest to significant benefits."

What are the five tactical actions you should consider?

  1. Stop Using Your E-Mail System as Your Document Management System
  2. Take Paper Out of the Process
  3. Use Content Management to Retain Users/Customers
  4. Federate Multiple Content Management Applications
  5. Consider a Hosted or SaaS Solution for Tactical Deployments

Suggested reading

Now we could just talk about Gartner's suggestions to each tactical action, but you can read the research report yourself to get that detail. What we will do instead, is provide you with some examples of vendors who can help you work on these actions and additional information you may find useful.

Stop Using Your E-Mail System as Your Document Management System

Instead Email, consider using a Basic Content Services solution, something more at the level of a "departmental" enterprise content management or a collaboration solution:

Take Paper Out of the Process

On a go-forward basis, go "e" on the paper processes:

Use Content Management to Retain Users/Customers

Take advantage of Web Content Management solutions to build an engaging website:

Federate Multiple Content Management Applications

 Gartner says to ignore custom content connectors and look more at enterprise integration via mashups and portals:

Consider a Hosted or SaaS Solution for Tactical Deployments

To get up and running quickly whether you don't have a budget or an IT department, consider hosted or SaaS solutions:

This is just a start, there much more to read about to help you on your way. Just give our search engine a run for its money.

To read the complete Gartner Research report, purchase your copy here.