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the Free CMSWire NewsletterThis week, with everyone at the Info360/AIIM conference in Washington, it has been quiet release-wise. However, research from this week shows that SMBs are dependent on mobile apps, APAC will lead the SMB charge to cloud computing, Doculex has connected with MS Dynamics GP, while Infusion has upgraded its marketing automation platform.
SMBs Can't Survive Without Mobile
If anyone was in any doubt as to how important mobile applications are for SMBs, new research from AT&T (news, site) shows that not only are they essential for day-to-day business, but that in nearly 40% of cases, the business would not be able to survive without them.
Increasingly reliant on mobile apps and Facebook pages, SMBs — according to the AT&T Small Business Technology Poll of businesses with between two and fifty employees — shows that 72% are using mobile apps for business.
It also shows that 40% of employees in SMBs use wireless devices or technologies to work away from the office, again a considerable jump of 66% over last year.
For cloud service providers, there is also some good news. The survey found that one-third of SMBs indicated that they are using cloud-based or software as a service solution — an impressive adoption rate, although for many of these services it is still early days.
Finally, given that there are more than 500 million active Facebook users, this year’s survey found a significant increase in small businesses that have adopted it as a business tool, with 41% reporting they have a Facebook page for their business.
Usage is up from 27% in 2010, representing a 52% jump in one year. Additionally, of all businesses reporting that they utilize social media, 41% responded that they’ve seen measurable success — in terms of better communications and relationships with new and/or existing customers — with these channels.
The results of the poll are based on an online survey of 2,246 small business owners and/or employees responsible for Information. if you want more detailed information, you can find it here.
DocuLex Connects to MS Dynamics GP
Meanwhile, DocuLex (news, site) has announced the availability of the company's WebSearch Connector V2, a desktop solution for integration between DocuLex Archive Studio's WebSearch document management software and business applications, including Microsoft Dynamics GP, QuickBooks, Sage, Needles and other line-of-business software packages.
The WebSearch Connector provides a pipeline between any application and WebSearch, allowing the user to execute document search and retrieval operations from virtually all desktop or browser-based applications.
It eliminates the technical hurdles and expense most often associated with custom programming and integration. Added to version 2 is the ability to retrieve documents associated with a transaction, name or keywords in an email message with one key.
APAC to Lead Cloud Computing Expansion
More research, this time from AMI Partners (news, site), shows that the rebound in the SMB market is not limited to the US. According to the research from AMI, APAC countries will invest US $11.4 billion in cloud computing solutions this year alone.
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