Today at 1:00 PM Eastern time/ 10:00 AM Pacific time, the Gilbane Group and CMS vendor Fatwire are holding an expert-panel web seminar on the topic of how to dynamically manage and serve the right content to every user.Learn how to dynamically manage and serve the right content to every customer every time - as Gilbane shares a wealth of data and research gathered on:
* The evolving role of the web in customer interaction, and what's driving it
* The importance of content relevancy to the customer experience
* Key trends in technologies for managing, accessing, and delivering content
* Important implications for content strategies and practices
Led by Mary Laplante, VP of Consulting Services at The Gilbane Group, panelists include Jeff Ernst, VP Marketing at Fatwire, invited guests: Bryant Shea - Director, Content Management, Molecular and Paul Sonderegger - Chief Strategist, Endeca.
Mary and panel discuss content and the how-to's of the "rights" -- right content, right time, right audience, right outcome.
Interested parties should register in advance