Q2 Planning: Top Digital Marketing, Social Business Conferences & Events (16-Apr-14)

Our industry event planner gives you the heads-up on what key industry events are coming around the corner. If we've missed something, don't hesitate to add your event to the list. (You can also view the full calendar here.)

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April Events

April 16 (Online): (Webinar) "More Tests Equal More Insights" and Other Optimization Myths Debunked

All too often, businesses use testing "best practices" that are actually detrimental to their success. Without even realizing it, they're holding back their own potential to achieve higher conversion rates and uncover meaningful insights that lead to better and better test results. In this webinar, Jenny Ryan, Director of Product Marketing at HP Autonomy, will discuss some of those mistakes and share the solutions that make HP Optimost clients so successful.

April 16 (San Diego): California Technology Summit 2014

The 2nd Annual California Technology Summit is coming to the San Diego Convention Center (Ballroom) on April 16th 2014 from 8am-5pm. The conference theme this year is IT: The New Visionary Leader of Business with an emphasis on Shining the Light on Dark Data, Making all Devices Useable, and Securing Core Data.

April 16 (Toronto): OpenText Innovation Tour - Toronto 2014

We started something at Enterprise World 2013. A conversation about innovation and the future of information in the enterprise. The future of strategic CIOs. OpenText Innovation Days is a continuation of this discussion and brings the Enterprise World experience — complete with exclusive networking opportunities, exhibits, solution-specific tracks, and access to OpenText experts — to you, our valued customers and partners in North America.

April 17 (San Francisco): OptiCon San Francisco 2014

We are thrilled to bring together customers, partners, testing evangelists, and web design experts under one roof for OptiCon. Discussion topics will run the gamut from building and expanding testing cultures within organizations, making marketing data accessible and actionable, and democratizing the process of data collection and experimentation so that anyone in an organization can test for themselves.

April 17 (Online): (Webinar) Why Branded Communities are Essential to B2B Social Marketing Success

Join Forrester's Kim Celestre in this DNN webinar, in which she shares key findings from the "Benchmark B2B Social Marketing Efforts" report. Kim will highlight the tactics that B2B marketers are finding the most successful and provide a business case for creating and managing your own branded community.

April 21 - 24 (Las Vegas): VoCFusion Las Vegas 2014

VoCFusion is an event for Customer Experience and Voice of the Consumer professionals as well as anyone else interested in CX measurement and innovation. Now in its seventh year, VoCFusion is attended by representatives from Fortune 500 Companies and major market research firms across the United States.

April 22 - 25 (San Francisco): SPTechCon San Francisco 2014

Come to SPTechCon for technical classes and tutorials for Microsoft SharePoint 2010 and SharePoint 2013 administrators, IT professionals, business users and developers.

April 22 - 24 (Santa Clara): Data Storage Innovation Conference Santa Clara 2014

Join us in Santa Clara, April 22-24 for SNIA’s inaugural Data Storage Innovation Conference (DSI). We welcome attendees, speakers, and sponsors accustomed to participating in the traditional trade show or vendor-owned events at this time of the year.

April 23 (Online): (Webinar) Deliver Best in Class Mobile Customer Experiences

Customers expect to be consistently engaged across a range of touch points. Mobile is now an essential part of the customer journey, accounting for almost 40% of daily media interactions. You likely have a mobile presence today, but is it really as good as it could be? Join Lou Casal and Phillip Clement from SDL to learn more about the specific contextual elements impacting the success of your mobile experiences.

April 23 (Kansas): Mobile Midwest Kansas 2014

Mobile Midwest is a single day mobile conference in Kansas City. Join us on April 23rd at the beautiful Midland Theatre to learn how mobility is changing the world by connecting people in new ways with information, business, and each other.

April 24 (Online): CMSWire Tweet Jam: The State and Present Challenges of the Mobile Enterprise #SocBizChat

Between the cloud and BYOD, consumer software's invasion of the business shows no sign of letting up. What are the tools and best practices for ensuring secure and reliable mobile connections for employees? Find out at this month's Tweet Jam!

April 24 - 25 (Rio): Sustainable Brands Rio

Join us for two days of extraordinary conversation and insight as the global sustainable brand movement continues to grow in South America.

April 24 - 25 (London): M2M World Congress London 2014

Focused on emerging business models, technologies and best practices, the conference will show where the real value of M2M is.

April 27 - 29 (Orlando): Midsize Enterprise Summit Orlando 2014

Today’s Midsize Enterprise CIOs are tackling their toughest challenges ever in face of a tech landscape changing faster than anyone can keep pace. Gain the insight that every CIO needs to move to the center of innovation.

April 27 - 29 (Toronto): FITC Toronto 2014

FITC is the intersection between Creative Technologists, Designers, Developers and all-around awesome thinkers from various innovative industries across the globe. They converge every year in Toronto to connect, challenge, inspire and to experience the cutting edge in design and technology.

April 27 - 30 (Key Largo): Search Insider Summit Key Largo 2014

Twice a year, the best minds in the search marketing industry get together to share cutting edge information and experience on search marketing in a think-tank environment, exploring new technology, strategies and tactics for effective campaigns, challenging what’s working (and what’s not), and taking an in-depth look at where the channel is going.

April 27 - May 1 (Las Vegas): IBM Impact Las Vegas 2014

Impact 2014 delivers four days of best practices, technical education and roadmaps for business transformation and leverages deep insights from topics like the mobile enterprise, cloud, big data and analytics, Smarter Process, connectivity, application infrastructure, and the Internet of Things.

April 28 - 30 (Austin): HeroConf Austin 2014

Hero Conf is the world’s largest digital advertising conference, and each year it brings the biggest names and brightest minds together under one roof to discuss the tactics, strategies, present and future of pay-per-click advertising.

April 28 - 30 (Seattle): CMS/DITA North America Conference 2014

Join CIDM in Seattle, Washington April 28-30 for the 2014 CMS/DITA North America conference, the premier content management event of the year. You will find exciting presentations in four tracks, plus many opportunities for networking with colleagues and building new relationships.

April 28 - 29 (London): Gartner Customer Strategies & Technologies Summit

The Gartner Customer Strategies & Technologies Summit helps you cut through the complexity and provides business-critical intelligence toward developing a digital CRM strategy, specifically for your organization. This world-class forum brings together visionary leaders and pioneers of innovation as they share their winning strategies to avoid the common pitfalls.


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