Know of an organization that is behind the times? The Social Media Strategies Conference might be able to offer some knowledge to help change that. New social media technologies like social bookmarking, social networks, forums, podcasts, video, RSS, wikis, blogs and microblogging are propelling some companies to the top while others remain static and behind the times. Businesses need to adapt to stay ahead of the competition.

Conference Focus

The Social Media Strategies Conference will discuss ways that organizations can leverage social media technologies to accomplish several common tasks: * Gaining insight into customer wants and needs * Promoting products and services * Influencing Web-based communities * Increasing Web site leads and traffic * Driving product innovation * Building brand equity and visibility In addition, the Social Media Strategies Conference will attempt to teach its attendees the following: * Creating effective social media strategies * Trends and future direction of social media and how to position businesses to benefit * Optimization techniques to increase usage and engagement of social media technologies * Best methods and practices to track, improve and analyze social media marketing campaigns * Measuring the effectiveness of social media strategies
Social Media Strategies Conference

World Wide Web of Social Media

Activities will include keynotes from industry leaders, interactive sessions, panel discussions and hands-on workshops -- all focused on social media and its impacts on business. The two day Social Media Strategies Conference will be held at the Stanford Court Hotel in San Francisco on October 29-30. Those interested in the event's location, activities and registration information should visit the official Web site for all the details.