Remember the game of Operator when you were little? You tell your friend something, they tell their friend something, and so on? And by the time the statement got to the last friend in the line, it no way resembled what you said to begin with? Well, such is the case with content sometimes too. How do you make sure the content that you start with stays the same, and just as important, as effective for every person who uses it?This is the focused topic of AIIM's upcoming webinar, Create and Manage Content - Once. Running Wednesday January 24th, from 2-3 pm Eastern Time, the featured speaker will be Bill Trippe, Senior Analyst from The Gilbane Group. Find out how to create and manage your content properly, combine technologies and Best Practices and even realize some cost savings to boot. What more could you want for a simple one-hour investment of your time?