In the first part of our look at Forrester Wave for ECM 2013, we saw that the market is changing rapidly as vendors are forced to provide functionality that corresponds to enterprise productivity rather than compliance needs. We also saw that agile, small vendors are starting to eat away at the dominance of the large, established players. Even still, the Wave is led by EMC, IBM and OpenText, while HP pushed its way into the Leaders' segment on the back of the Autonomy acquisition.
Like all such reports, potential buyers should look across the entire range of vendors which were assessed in the study — and many more besides — before arriving at a purchase decision. This is particularly true now as many smaller vendors are providing specific functionality sets that may fulfill enterprise needs.
The vendors assessed this year include: Alfresco, EMC, HP Autonomy, Hyland, IBM, M-Files, Microsoft, Newgen, OpenText, Oracle, Perceptive, Unisys, Xerox.
Vendors' Wave Profile Criteria
To develop their ‘Wave ‘profile vendors were assessed using 48 criteria, which were grouped in three categories:
- Current offering: ECM offerings were assessed on the basis of extended capabilities for managing content and processes. Forrester examined the products under three key areas of content management: business, transactional, and foundational.
- Strategy: Vendors were asked to outline their strategies for helping organizations align technologies with business and information management needs.
- Market presence: Vendors' current customer base was assessed and the portion of their ECM product revenue as a part of vendors’ overall revenue was also taken into account.
Technologies for internal use were also divided three categories:
- Foundational ECM: Provides the traditional functionality associated with enterprise CMS.
- Business content: These are technologies that drive the day-to-day workplace experience and include the management of things like office documents, spreadsheets and multimedia.
- Transactional content: This drives the back office processes. This kind of content generally comes from outside the enterprise and relies on complex workflows, or business process management (BPM).
The choice of vendors for inclusion in the Wave in the first place was made based on the following characteristics:
1. Functionality: Vendors needed to display functionality for at least one of the three content types (business, transactional, and foundational) and must offer most, or all, of the following: document management, document imaging, records management, digital asset management, and line-of-business applications.
2. Information Management: Must be able to demonstrate leadership in information management. They have also had to provide Forrester with roadmaps for future ECM functionality.
3. Market penetration: Must be able to demonstrate a proven track record with customers that have revenues of US$ 1 billion and more. Vendors should also be able to demonstrate scalability.
Vendors' Activity in 2013
After taking all this into account, Forrester says that, generally speaking, the tendency for vendors to focus on specific kinds of content is apparent across all those surveyed for the Wave. It also points out that, as a result, the market is more segmented now than it has been in the past. A number of points can be made about this year's vendors:
EMC, IBM, and OpenText
None of the established Leaders have moved very far over the course of the year with all of them still providing comprehensive ECM functionality that addresses all the different content areas in a single system.
There was a notable addition to the Leaders’ segment this year in the shape of HP, or more precisely — HP-Autonomy (HPA). Despite all the negative publicity around the acquisition, it still continues to add to the HP technology portfolio. In the ECM space, HPA offers all the core ECM functionality on top of e-Discovery, auto-classification and text analytics. However, it still lacks imaging and enterprise report management, which is impacting on its overall rating.
Oracle still hasn’t made it all the way into the Leaders’ segment and is still sitting on the wall between Leaders and Strong Performers. While it provides solid content technologies in the business content space, for transactional content it is still in the Strong Performers segment.
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