Does anyone else find it eerie that the SharePoint 15 roadmap leaked today, following a week of sound advice from our experts on how to better manage your current SharePoint environment, which will ease any future migrations? Spooky.
A conversation was started that we bet will continue about the value (or lack therein) of social media metrics, found out that pretty much everyone likes cupcakes and heard some hard won wisdom gained from years in the field for how to best improve business performance.
All this in one week, thanks to our feature writers. Read on.
Take Care of Your SharePoint and It Will Take Care of You
Joe Shepley (@joeshepley): I’m at the end of a series on how to build and deploy successful SharePoint document management applications, with the goal of migrating end-users off of the most prevalent legacy document management system out there: that unholy trinity of shared drives, hard drives and email.
Always backup your implementation. With no backup and recovery plan, you are setting yourself up for failure.
Tim Cermak (@timcermak): Organizations have been talking about “effective governance” for years in relation to large-scale systems, but the emergence of governance in the SharePoint world is relatively recent and still fairly immature.
Tim Cermak (@timcermak):In yesterday's article, “The Evolution of SharePoint Project Governance: Lessons Learned,” we explored the differences between SharePoint governance of the past and today’s holistic view of SharePoint governance as it relates to organizational goals and business needs. Today we reveal how an organization can move from the antiquated form of SharePoint governance to a modern form of SharePoint governance that provides true business value.
Get the Most From Your Employees, Your Assets and Your Enterprise
Deb Lavoy (@deb_lavoy): The world has been chapping our collective hides about metrics for social business. Customers want them, and not without reason. Our typical answers (ROI is irrelevant, What’s the ROI of your mother, it depends on the business problem) have some merit, but in the end, we still need to demonstrate the efficacy of social approaches to business challenges. Probably.
Ian Truscott (@iantruscott): While organizations are recognizing that they no longer control the message in the social web, and a lot is written about how consumers shape perceptions about brands, products and services, the role of the employee is often underrated.
An engaged employee is a great asset to the company for all the traditional reasons of productivity, but they are also a communication channel of the company’s personality and culture. They can create buzz, brand awareness and also attract like-minded folks to aspire to work there.
Toby Ward (@tobyward): Signs of social business are readily found on the internet today. But when considering social business inside the enterprise, the evidence isn't always as clear.
A social business (referring to the common definition associated with enterprise technology, akin to enterprise 2.0, and not to be confused with the similar label used to describe socially "conscious" and community minded organizations) is one that actively uses and weaves social media technology into many or most aspects of content consumption by the target audience -- outside and inside the business.
“What’s the best process improvement approach you’ve ever seen?”
I have answered that question differently over the span of my career and suspect you may have as well. In this article in my adaptive case management series, I reflect on the different business process improvement approaches and tools I have seen and share which one I think has the right stuff.
Andrew Wright (@roojwright): Intranet governance is critical to intranet success. Why, then, do so few organizations get it right?
Most intranet professionals agree, good intranet governance is critical for an effective intranet. It’s a popular topic. As James Robertson notes in his recent article about SharePoint governance, "the word of the event [the Australian SharePoint Conference] was “governance,“ to the extent that it was starting to be seen as an over-used term."
These days it seems that pretty much every intranet related problem can be solved with governance. Put the right intranet roles and responsibilities in place and the rest will take care of itself.
Jon Dawson (@jrlinknlaw): Stacks of boxes, reams of paper, wads of paperclips and rubber bands…these are olden days of discovery. Enter: the personal computer. Everything has changed; well, almost everything.
The way we deal with litigation documents has been transformed from one end of the spectrum to the other. From the creation, to the storage, to the production of documents, electronic information governance, often referred to as IG, has streamlined the process. The term covers policies, procedures and processes to manage information. It is used to minimize legal risk.
Reaching Your Audience, Whoever They May Be
Virginia Backaitis: If the 2008 U.S. Presidential elections were influenced by the candidates’ ability to leverage social media, in 2012 Pinterest and Big Data will be added to the mix.
After all, every politician has had a website, a Twitter handle and a Facebook page for quite a while now. Though a candidate’s reach, numbers of friends, followers and visitors still matter, the way they will appeal, relate and interact with their constituents has changed tremendously. Consider that MySpace was an important part of the Obama campaign’s social media strategy in 2008, that Pinterest hadn’t yet been created, and that the power and possibilities of Big Data weren’t yet commonplace.
The digital world has evolved tremendously since then. It’s all about micro-targeting, context and customer experience now.
Martin White (@intranetfocus): The theme of this month’s issue is digital asset management, a technology that I know very little about. What I do know is that they help web managers manage photographs, videos and other graphic media assets, so let me offer some reflections on these.
John Boyle (@johnboyle): When managing an e-Commerce site, it’s all about ROI. How can we improve the site performance metrics and all media channels used to send in traffic?
It’s important to focus on landing pages, product pages, offers, messaging, media budgets and placements, among other efforts to improve those numbers. But keep in mind there are other ways to monetize your e-Commerce site without cannibalizing online sales.
Most marketers don’t even consider these four hidden ways to generate new revenue. I’ve laid them out, so here they are for the taking!
Gerry McGovern (@gerrymcgovern): The Web facilitates continuous testing and improvement. Great web designs are responsive and flexible. They allow for rapid innovation based on feedback.
Next week we will have more DAM articles than you can shake a stick at, so check back in to find out how rich media can enrich the customer experience's you are building!
Title image courtesy of Everett Collection (Shutterstock).