With Acquisition Citrix Aims for Lead in EFSS Market Race

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The Enterprise File Synchronization and Sharing (EFSS) market race doesn't expect to make its final lap any time soon.

And Citrix is confident it's taken a lead with its latest acquisition.

The Fort Lauderdale, Fla.-based software giant announced yesterday it acquired RightSignature, the professional electronic document signing platform that marries Citrix's file storage, sync and sharing capabilities for businesses.

This isn't a new partnership but a solidifying of an existing one.

"We’ve been working together for the past year and have seen how our customers have benefited from, and happily embraced, the combination of easy e-signature and secure file sharing," Citrix's vice president and general manager of Documents Cloud, Jesse Lipson, said in a blog post. "It’s also a smart relationship: This acquisition supports our goal of helping our customers work better by improving critical document workflows."

Keeping Up?

Remember back in January when VMware acquired mobile device manager AirWatch? They paid $1.5 billion for that technology, and it put them side by side with Citrix as organizations that manage virtual desktops, SaaS applications and mobile devices and mobile applications.

But Citrix has many more competitors outside of VMWare on its radar, such as the ones next to it in the Gartner Magic Quadrant for EFSS. Citrix was a leader along with Accellion, Box and EMC Syncplicity. Each of those feels it has truly distinct offerings.

And no doubt, none of them has kept quiet lately.

Citrix feels its bread and butter is its ShareFile platform.

A mobile workflow includes Office file editing or PDF annotation within the same app where users access files. Most use ShareFile either with on-premises storage or to mobilize data in existing systems such as SharePoint or file shares. ShareFile's also part of Citrix's EMM offering XenMobile, another Gartner leader that's integrated with Citrix's virtual app/desktop (XenApp / XenDesktop) products, as well as the Citrix Workspace Suite. 

The integration with RightSignature will help users maintain security for confidential documents, Lipson said. He said RightSignature "replicates the pen-and-paper signing experience in any web browser with an elegant, intuitive user interface."

The integration's available today as an add-on to all ShareFile accounts.

Title image by Pavel L Photo and Video / Shutterstock.