The canned software era is over and the custom mobile app era is here. We know, it sounds like a bunch of marketing jive, but in reality, it’s pretty deep. Tomorrow’s enterprise applications will be mobile apps.
Think about your most common gateway to the web right now -- it’s probably not your PC. How many times a day do you use your phone for things other than making calls? And your tablet? We’d bet that you’re visiting apps a lot more often than you’re typing in URLs.
With the onset of the consumerization of IT, what you do in your personal life first, moves to the enterprise. It’s only a matter of time before the way you interact with where you do business, your workplace and its business partners will be via mobile apps too.
We've seen reports that the majority of enterprise apps will be mobile apps within a few years. This means it's not enough for every company to become a software business, they need to become a MOBILE software business,” said Al Sargent director, Pivotal CF (Pivotal Cloud Foundry) product marketing.
And though it’s a bit of an aside, think about all of the data these devices and the Internet of Things are putting out. Your location, what apps you hit, how your finger moves around the screen, what you tap and double tap on, how long you stay in an app ... and then consider Nest thermostats, your TV when you’re watching Netflix … Get the picture?
Mobile + Data Call for Enterprise Apps
While leading edge businesses have been using data exhaust to market to consumers for quite a while, they haven’t used anywhere near the amount of data that’s available.
Mobile is driving the explosion of data. Billions of connected devices are being produced, each with 10+ sensors. Data from these devices can provide unparalleled insight into customers,” said Nithin Rao, director, mobile product at Pivotal.
The client server and browser technologies that IT has used so successfully in the past weren't built for the mobile, big data era. Consider, if you will, something as simple as hitting an app like Open Table on your phone and discovering that it’s down for maintenance or being upgraded at that point. You’d delete it in short order. And the restaurants that depend on the app for business wouldn’t fare well either.
Unlike software of the past, mobile apps need to be always on and making use of not only old data and data exhaust but real time data as well.
A new platform, new development tools and new services are, and will be, required.
This is why a third platform for IT is now needed and that’s precisely what EMC and VMWare spinoff Pivotal was built for.
If you haven’t watched the company as it was configured, it’s made up of technologies like Pivotal CF which is Pivotal’s version of Open Source Cloud Foundry, SpringSource, Gemstone, Cetas, Greenplum, Pivotal Labs and others.
Pivotal Leads the Charge to the Third Platform
EMC CEO Joe Tucci and Paul Maritz, current CEO of Pivotal and former CEO of VMWare, acquired and developed the companies that built or supported these technologies one by one. Whether it was by grand design or trusting their guts, they’ve come up with something special in Pivotal.
Today, perhaps for the very first time, we’re getting a clear look at how the next generation of software will be built and why it’s needed in such a hurry. One thing is clear, Pivotal is leading the charge.
There's a popular notion that every company is a software company,” said Rao. “Now, every company needs to be a mobile and data company as well. Next year, app development projects targeting phones / tablets will outnumber PC projects 4-to-1.”
Giving Enterprise App Developers What They Need
Today Pivotal launches Pivotal CF Mobile Services, Pivotal CF Data Services, as well as open source data services to Pivotal CF, to speed mobile-first, data-driven App development.
According to Sargent these services for Pivotal CF create an extensible enterprise platform-as-a-service (PaaS) solution with broad services to help enterprises drive developer productivity and operational efficiency required to build enterprise-grade applications at speed and scale, and leverage the massive data workloads that mobile applications generate.
These services will provide IT Operations teams with a range of instantly on, production ready mobile and data services at enterprise standards of compliance and security with which to build the next generation of apps.
And though Pivotal has come a long way in providing what we need to enter this new era, there’s still much work to be done. Rao and Sargent alluded to a future in which our App experience will be personal to us, to our work or other activities, and to a specific moment in time.
We’re in the wild, wild west of IT’s next generation and, for now, it’s Pivotal that is building the bridges and roads. Enterprise developers will lead the charge.
Your app may not look like the other guy's app and the data within it will be yours, or at least loaded according to your needs, wants, characteristics, location, social interactions etc. This is how the enterprise of the not-so distant future will communicate with you.