Companies must continually work to improve their technology platforms as well as their organizational culture to stay more connected socially and globally. In the last six months we’ve seen businesses confront BYOD policies, optimize social platforms for enterprise users and integrate elements of community management among other engagement strategies. With so many tools and strategies to consider, we want to know what’s working. Social business elements look very different than they did six months ago, never mind a year ago. How can you plan for the future using what you’ve developed in 2012?

Editor's Note: We've changed the date for the Tweet Jam to June 27th! Just in case you couldn't decide between Enterprise 2.0 Boston and the Tweet Jam.

Tweet Jam: What's Working in Social Business in 2012? 

Join us on Wednesday, June 27 at 10 am PST / 1 pm EST / 1700 GMT for our monthly Tweet Jam. We welcome the broader CMSWire community to participate as we spend an hour discussing what social business elements we’ve been experimenting with, analyzing and looking to evolve in the first six months of 2012.

All experience levels are welcome to connect with the expert panel we're assembling. The easiest way to join the conversation is by following or including the #SocBizChat hashtag. We'll be putting out a list of the experts participating closer to the date of the Jam.

#SocBizChat Tweet Jam Questions

You may tweet your questions and/or responses throughout the Jam, incorporating them into the conversation via the #SocBizChat hashtag.

Here are the topics to be discussed:

  1. How are you defining Social Business today?
  2. Are emergent, bottom-up approaches beating top-down approaches?
  3. How are organizations sustaining engagement, especially for the couch potatoes?
  4. What are the biggest tools or strategic challenges you see?
  5. Is IT embracing this new approach to business? How do you get them on board?
  6. What do you consider success and how are you measuring it?

Participation Guidance

A few things to keep in mind:

  • Introduce yourself with your first #SocBizChat tweet. Include your name, job title and organization you work for.
  • Subsequent tweets must start with the question number you are responding to and the #SocBizChat hashtag. For example, "@bigbird Q5 We very much believe sentiment analysis works #SocBizChat"
  • Please don't pitch products or services; stay knowledge focused
  • Keep the discussion professional, but informal
  • Remember that this is a public chat — be thoughtful

We look forward to connecting with you on June 20!