Nimble, Flotype and Lithium Technologies kicked off 2012 with funding ranging from US$ 1 million up to US$ 53.4 million.
Nimble, the young social CRM platform, announced that the startup landed US$ 1 million in funding from Google Ventures and angel investors, including Mark Cuban, Jason Calacanis, Don Dodge and Dharmesh Shah. CEO Jon Ferrara says:
When we introduced Nimble, we promised our customers a new way of doing social business by empowering them to listen, engage, embrace, enchant, and grow their customer relationships. We delivered on that promise with a revolutionary CRM platform where small- to medium-sized businesses can easily transform their social communities into customers for life.”
In March 2011, Nimble announced the public beta of its social CRM platform that integrates social engagement in a web-based solution.
Flotype, the relatively mysterious startup behind Bridge, a service that enables real-time communication between any server and device on any platform, scored US$ 1.4 million in seed funding from Andreessen Horowitz, Ignition Partners, Yuri Milner, Salesforce and Y Combinator. The new funding will go toward product and service development to support cloud and mobile architecture.
Nimble and Flotype's funding pales in comparison to what Lithium Technologies raked in. On January 5, 2012, the older company, which was founded back in 2001, announced that it had completed a US$ 53.4 million round of financing. The announcement says that Lithium plans to use the funds to increase its sales and marketing investments, grow its digital agency ecosystem and increase investment in engineering, new product development and service delivery.
Last year, Lithium was named in Gartner's Magic Quadrant for Externally Facing Social Software. This year looks pretty promising for Lithium, too.