Turning Knowledge into Action: Experts Explore Social Business

By Siobhan Fagan (@cmswireSiobhan) Feb 17, 2012

This week at CMSWire, the air was charged with Social Business love. Our experts shared different viewpoints on what it takes to create a truly social enterprise and spread a little love for document management. We were reminded the challenges and rewards inherent in innovation and tasked with moving past the pain to reap the benefits of social business. All a good lead up to next Wednesday’s Social Business Tweet Jam — come by and share the love!

Social Business Means Never Having to Say You’re Sorry?

3 Lessons From Love for Social Business

Billy Cripe (@billycripe): It is Valentine’s Day and love is in the air. Philosophers and poets have theorized about what it means to be human and to love. They have defined community, explained empathy and descried the connections we have with each other when we’re in love. These days it is often social technology that is making those connections.

So what can love teach us about social business? Here are 3 familiar principles of love, oft examined by poets and philosophers, and what they have to teach us about social. At the end of this you should be able to say I <3 Social.

Getting Started with Social Business: Pain Points & Key Hurdles

Hyoun Park: The term Social Business has been badly abused by technology vendors, end user associations and even well-meaning employees seeking to align specific technologies with business improvements. Based on public-facing information, one could think that this term is a form of social networking, the next generation of unified communications, a data-driven middleware solution, or simply the day-to-day interactions that we already pursue with our fellow co-workers.

Innovation Done Right: Thoughts from a CEO

Scott Raskin (@mindjetceo): Constant innovation is a crucial part of surviving today’s competitive landscape, and collaboration is a key enabler. The problem with knowing, however, is that it often doesn’t translate into doing.

In this article I’ll share four ways I’ve helped my teams bring tangible innovation back into the work place.

Define Innovation
Nurture Individual and Team Success
Leverage Your Collective Brain with Anywhere, Anytime Tools
Embrace Data & Failure

Social Business = Humanized Business

Scott K. Wilder (@skwilder): Since all companies want to succeed in business, they should try to utilize all of the latest tools that can better connect them to their customer and prospects – in this case social media. In fact, the SHOMI (Sap, HP, Oracle, Microsoft and IBM) companies are all using social strategies and technologies to better engage with their customers.

The term "Social Business" has been completely redefined from its original meaning. For those of you that don’t know, the term was coined by the Noble Peace Prize Laureate Professor Muhammad Yuna. And now that phrase seems to have migrated away from its ethical goals of helping people with pressing needs, to helping enterprise organizations sell their products and services.