Why waste all that time creating an account on a website when you can login with one click of your mouse? Such is the beauty of Facebook Connect. And, if we’re lucky, soon the same will go for Twitter (news, site) as well.
Word on the street is that the microblogging champs are planning to release a set of tools that will enable third party websites to integrate Twitter features directly into their websites and services.
Not to be mistaken for Twitter’s Simply Buttons with a new look (the buttons let users on third party sites sign into Twitter), the new features will reportedly allow websites to authenticate users, pull data and publish it back to Twitter. Though it’s true that all these functionalities currently exist, they’re not wrapped in the neat little package that Facebook Connect offers.
Facebook Connect has gained massive popularity since its release in 2008, currently extending to 80,000 websites with a monthly 60 million users. And let’s not forget a recent and fairly significant move from Myspace. Once thought to be the king of social networks, the site bowed pretty low when it integrated Facebook Connect into its Fan Video service last week.
Will Twitter’s upcoming tools catch on? Towards the end of 2009 our fine feathered friend saw an unexpected leveling out in their growth rate, causing many to wonder the site would do next. Perhaps these connectivity tools are one their tricks for an explosive 2010.
Once upon a time Myspace was the king of social networking and everyone in the land worshipped it for its profile customizability and infamous Top 8 function.
Facebook has long since usurped the throne when it comes to growth and overall number of users, but rather than be bitter it appears Myspace is adopting a familiar adage: If you can’t beat ‘em, join ‘em.
What we’re talking about of course is Myspace’s recent decision to implement Facebook Connect on its Fan Video service. The service (if it’s not blocked in your region) allows a user to mashup eight music videos. Once a mashup is complete they can utilize the implementation for sharing their Myspace creations directly with Facebook friends.
The idea is that by bringing media from Myspace—now primarily known for music and video—back to Facebook, which continuously lacks in both areas, Myspace will be able to leverage their content and expose it to millions that may not have seen it otherwise. It’s a pretty anticlimactic development if you’re blocked from using Fan Video, but it speaks volumes about who’s who in social networking.
Finally, now partners rather than enemies, it will be interesting to see how Myspace's commitment to using Facebook's technology will continue to play out in 2010.
There’s reason to believe in social media monitoring startup Visible Technologies (news, site). The company recently raised US$ 22 million in Series C funding, totaling their pot to a nice US$ 34 million. The dollars came from Investor Growth Capital, while previous backers Centurion Holdings, Ignition Partners, In-Q-Tel and WPP, also participated.
Everyone knows that there are idealists, and there are pragmatists, and the two don't mix. Right? Well, the world is rarely that black and white. Want proof? A key name in the history of open source and the open web has just gone to work for a company-devouring corporation.
We’re about a week into the New Year, but don’t cork up those bottles just yet. At long last, Six Apart (news, site) has released Movable Type 5. The new version is being called “a great milestone in the 8 years of Movable Type history” by its team, and MT users are more than happy to welcome some long-awaited features — features which we say take this project one step closer being a full-fledged Web CMS.
The start of 2010 is bring news of acquisitions left and right in the social media world. Not to be left out, Jive Software (news, site) adds their name to the list of acquirers picking up social media monitoring provider Filtrbox.
Social Media is a hot ticket for VCs. ShoZu alone picked up US$ 25 million total in funding from investors since its inception. That investment has paid off as ShoZu gets acquired by Critical Path, a provider of messaging services and software.
Seesmic always seemed to be the underdog Twitter client to TweetDeck. But that looks like it could change now that Seesmic has acquired Ping.fm and with it the ability to instantly update over 50 different social networks at once.
If you've ever wanted all your information in one place, your lucky days are upon you. The stars have begun to align and Santa is delivering some early Christmas gifts, including Google's FeedBurner RSS feed that automatically publishes to Twitter, WordPress blogs that can be posted to and read from Twitter apps, and a new Facebook URL shortener.
Atex’s baby, Polopoly Web CMS (news, site), came around for round 9.14 last week. The highlight of the new version is the inclusion of widget plug-in framework, which aims to make tacking on third-party website components that much easier.
As we inch closer to 2010, resolutions and predictions for the New Year are not uncommon. Many companies are addressing hot topics with webinars or at conferences. Even the legal industry and the companies that serve them are making lists. Let’s take a look.
Today at the LeWeb conference here in Paris, Ryan Sarver, Twitter's Director of Platform made a series of four announcements, including the unveiling of Chirp — a developer focused conference that will take place in San Francisco in Spring 2010.
Not a lot of details were provided, but there is a festive event page up, which is similarly scant on the finer points. A hard date has not yet been announced, but from comments over at TechCrunch Ryan Carson of Casonified is said to be producing the event. Ryan is also behind the Future of Web Apps and the Future of Web Design events.
The other 3 announcements made by Sarver include:
The real time "fire hose" of data will be made available for all developer partners, not just the big boys like Google and Microsoft. This is a 2010 item.
Twitter developers will get a new, cozy home on the web. The new dev website will be designed to better facilitate individual productivity, company transparency and collaboration.
Developers using oAuth for access will soon get a 10x increase in the cap of requests per hour that they can make. Those using Basic Auth will need to move on as support for this will be phased out over the next 6 months.
What can we in the content and collaboration industry read from these and other themes at LeWeb?
I see two obvious items. First, the real time data expectations are going to affect what customers expect of content and collaboration technologies — non-real time is going to start appearing dated. Second, integration of data, sentiment and identity from services such as Twitter, Facebook and MySpace is going to become increasingly seen as a standard requirement. Products which claim to be marketing suites will need to be pushing and pulling data in and out of the social fire hoses.
Google is so quick to fire out similar solutions after a rival has, we’re beginning to wonder if this is some sort of game they just play for fun. Maybe they have a stockpile of them somewhere, labeled and ready to go? Who knows. What we do know is that less than a day after Facebook announced their linkup with Facebook Connect and Yahoo, Google busted out with a trendy integration of its own.
If you use Google’s Friend Connect site, you now have the option to log in with your Google or Twitter credentials. This means you can login to any of the nine million sites that utilize Friend Connect and, if you have a Twitter account, can tweet new memberships with friends, interesting content etc., with just a click. See here:
Facebook has made a name for itself, and has managed to touch almost every corner of the Web with the Facebook Connect feature. That level of success mixed with a company as large as Yahoo is certainly a recipe for a favorable outcome, but Google and Twitter are giant giants as well. What we're seeing is a war for the Web, no doubt, but whose pool of power will reign supreme? It's hard to say.
Right now, the numbers tell us that the Facebook/Yahoo duo has the advantage, thanks to the social platform's massive amount of users (somewhere around 350 million). But then again, Twitter's simple mission took the Internet by storm, and is now so ubiquitous that it's odd to think there are people and companies out there that haven't signed up.
In any event, the battle for the throne will be an interesting one to watch.
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