Social Media moves so fast, it's hard to keep up. Here are the week's top stories, in scan-friendly format.
- How Obama Won the Online War
- Web 2.0 Summit Updates: Zuckerburg and Yang
- Happy 5th Birthday Delicious!
- Health 2.0 You Say?
- How Will Twitter Make Money #1,000,123
- Following the Election on Twitter Sucked
How Barack Obama Won the Online War
We all know that the President-elect has changed the game in terms of how elections are run, embracing the youth vote through the social tools which they use to communicate and raising millions in campaign funds through omnipresent widgets. No serious electoral candidate in future will go to war without having a serious social media strategy, and without thinking seriously about how to coin it from online contributions.
SearchMarketingGuru takes a comprehensive look at how the Obama team utilized online resources to seal the deal for their man, from the user portal at my.barackobama.com through Youtube, Facebook and MySpace, to smaller networks like the religion-oriented Faithbase.com.
ReadWriteWeb also covered the online Obama campaign here.
Alas, having run himself into the ground for his country over the past few months, there doesn't seem to be much of him left, according to his listed height on his MySpace profile.
Web 2.0 Summit Updates: Zuckerburg and Yang
Facebook founder Mark Zuckerburg was grilled on Facebook's finances by John Batelle at the Web 2.0 summit at the Palace Hotel, Montgomery Street SF yesterday afternoon.
Michael Arrington liveblogged the event for Techcrunch.
Zuckerburg — worth a few quid
While rumors of a cash-injection from the Far East drew blank stares from Zuck, he did offer plenty of interesting information on where the money is currently coming from, where it's going to come from in future, and the next phase of expansion, which will come in the form of the Facebook Connect platform, which brings Facebook application to third-party websites in widget form and is due to launch at the end of the month. He also 'doesn't rule out' working in future with Google on OpenSocial, according to Arrington.
On Wednesday it was Jerry Yang's (Yahoo!) turn to be put on the rack by Batelle /, on the day Google announced it was pulling out of the proposed deal with Yahoo!'s search marketing division. Arrington was so dismayed by Yang's performance, he immediately added to his considerable woes by calling for his dismissal.
“What Yahoo! needs is a new CEO… someone to make everyone believe that a true leader is at the helm, ready to fight. That leader is not Jerry Yang.
It’s long past time for change.
Yang must go.”
For a slightly kinder take on the Yang situation, go to Boomtown.
Al Gore, Arianna Huffington and Tim O'Reilly are among the luminaries slated to participate at the Summit today.
Happy 5th Birthday Delicious!
Everyone's favorite online bookmarking site has just reached its landmark 5th birthday. In social media years, we reckon that makes it about 50 years old. Kudos!
From the Delicious blog: “We’re now up to 5.3 million users. And with over 180 million unique URLs saved, together we have built a community resource that just keeps getting more interesting and more useful.”
Health 2.0, you say?
There are 60 million of them in the USA alone, so anyone with an ounce of nous should already know what a health 2.0 user is all about. [Goes to Wikipedia….] For those who don't know, its someone who does any of this stuff, according to Manhattan Research: “read health-related blogs, message boards or participated in health-related chatrooms; contributed or posted health content online such as: writing or commenting on a health-related blog, adding or responding to a topic in a forum or group, or creating health related web pages, videos or audio content; used online patient support groups, message boards, chatrooms, or blogs.”
ReadWriteWeb gives you the lowdown on who they are and why you should care.
- Endangered Species: The Corporate Intranet
- Forget Intranets, Give Me an ESN
- Are These Vendors the Best at Social Media Monitoring?
- Multitasking? You're Killing Yourself for Nothing
- Think Digital Marketing Technology: Think ... Microsoft?
- Beware Red Herrings: Intranet vs. ESN is a Sham
- Microsoft's New BI Tool Plays Nice, Even With 3rd Party Vendors