Customer Experience Management (CXM), Information Management, Social Business
 
 
 

Week in Review: The Fate of CMIS, Adobe Continues the Pursuit of Customer Experience Management

Greetings!

This week we continued to explore the minefield of the current and future state of standards. Many opinions were heard. Many fireworks have been observed. Not confined by the "X is dead" direction, we pondered about the fate of CMIS in the light of recent conversations.

Adobe bought an audience management company, bolstering its online marketing suite proposition and taking yet another step into the holy land of Customer Experience Management.

And there's more to this week. Read on:

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