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Context Media Unveils New Content Integration Solution

Solution Helps Publishers Realize Additional Revenues from Digital Content

Context Media, Inc. today announced the immediate availability of Context Media's Publishing Solution, a new version of the company's content integration software designed to meet the content integration and management needs of leading publishers.

The new solution improves the management, access, packaging and distribution of digital content. Context Media's Publishing Solution also enables organizations to support multiple revenue models, including subscription and On Demand, and to effectively manage and provide access both structured and unstructured digital content and media files.

"Publishers need to provide readers with quick and easy access to customized digital content in order to stay at the forefront of the industry," said Mary Laplante, senior editor of The Gilbane Report. "Context Media Publishing Solution enables publishers to expand their product and service offering and drive new revenues because they can access content in multiple heterogenous repositories without undergoing costly and time-consuming custom integration and migration."

Context Media's Publishing Solution helps organizations, including industry leaders CMP Media LLC and Schroeder Publishing, give their readers access to customized content from hundreds of sources. The solutions handles the aggregation and categorization of digital content, which is many times stored in multiple systems throughout the publisher's media properties, so that it can be more easily delivered to new audiences in new markets. As a result, publishers can reduce administrative, operational and development costs associated with managing and delivering their content products, while also enhancing services offerings.

Context Media's Publishing Solution is based on open Web services standards, giving publishing organizations a platform to seamlessly integrate content and information dispersed throughout a variety of content repositories across divisions and geographies. New features available in Context Media's Publishing Solution include:

-- Virtual Content Catalog: Creates an inventory of relevant content
across multiple media properties, giving publishers a centralized
library of all digital content assets without changing or disrupting
existing systems, users or content stores.

-- Content Packaging and Distribution: New packaging and distribution
capabilities give publishers a platform to manage business rules, such
as usage costs and expiration dates, and support the repurposing and
repackaging of content assets for expanding product offerings.

-- Custom ePrints: A clear profit center in the industry, ePrints gives
publishers a method for creating custom, time-specific articles for
online destinations and audiences. The new feature also provides self-
service licensing capabilities to meet the needs of customers in near
real-time.

"For publishers, content is their business, making leaders in this industry keenly aware of the value of technologies that improve the management and delivery of products while expanding revenue streams," said Dan Harple, Context Media's Chairman and CEO. "Our new Publishing Solution will make content management, access and distribution much more efficient while also making it easier for publishers to monetize their content assets."

For more information about Context Media solutions, call 401-854-3400 or visit at www.contextmedia.com.

About Context Media, Inc.
Context Media, the leader in Enterprise Content Integration (ECI) solutions, enables users to access, share and reuse all content across the enterprise. Context Media delivers substantial documented return on investment (ROI) by impacting revenue, productivity and cost savings, enterprise wide. Industry specific solutions available by Context Media, impact the business needs of Media & Entertainment, Consumer Packaged Goods, Manufacturing, Publishers and Financial Service-based organizations.

Context Media is headquartered in Providence, RI. Founded by former Netscape executives who brought collaborative standards to the Internet, Context Media is a privately held company funded by Lehman Brothers, New Enterprise Associates (NEA), Macromedia, Adams Capital Management (ACM), and Silicon Valley Bank. For more information, visit Context Media's website at http://www.contextmedia.com.