For anyone who has worked the tough end of newspaper reporting, or editing, and whose deadlines are always “yesterday”, Nstein's v4.1 (Mojo) of its Web Content Management System could be a godsend.
With your Mojo running, time-sensitive workers in both the print and online industries will no longer have to blank angry mobile calls from HQ, but instead, using a smart-phone and the new mobile back-office version of v4.0, send, edit and even publish content on the run.
Supporting third-party extensions, Nstein’s powerful keyword search, and customizable dashboard should keep even the worst-tempered editors happy.
Adopting v4.0 To Smart Phones
With WCM 4.1, Nstein has kept its WCM 4.0 user-centric interface with a fully extensible drag-and-drop dashboard that not only allows users to upload content, but also allows them to design their own layouts using a pre-configured widget library.
Designed with speed and end-product quality in mind, this solution has minimized the numbers of ‘clicks’ to complete a task, and takes little or no training to use.
Features included with Mojo are:
- WordPress and other blogs support
- VBulletin plug-in enabling the use of forums
- An easy-to-use sitemap generator
- Google keyword helper
Using a REpresentational State Transfer (RESTful) architecture, Mojo ensures scalable interoperability between web-based applications, and enables users to connect to the WCM using the newer smart phone browsers.
As a mobile content management tool, Mojo is an optional, lightweight add-on client that also provides users with the ability to create and edit stories, slideshows and follow editorial developments in real time.
And -- one for the editors -- it also enables the execution of repetitive tasks, like approvals, or content building, without having to return to the desk.
Use Of v4.0 Features
With the development of remote content provision, however slow that may be in traditional media, this should enable on-the-spot updates as stories break, which in the news industry represents a significant ROI.
“The real-time web is a reality that the media industry has to embrace. WCM Mojo enables our customers to stay on location to be the first to deliver up-to-the-minute updates using a rich, ergonomic mobile application dedicated to writers,” said Nstein CTO Jean-Michel Texier.
Combine this with v4.0s existing features, and you may just have a winner. As it stands they include:
- Semantic Text Mining assistant where semantic Tags are automatically generated -- and verified by editors.
- Extendable sidebar that puts all utilities such as quick search, action history and quick section on a single panel.
- Streamlined Action-based menus that accomplishes tasks in one, or two clicks
- HTML/CSS driven user interface supporting all modern browsers.
- Graphical user interface that works on large -- and small -- screens.
As one of the main providers of digital solutions for the publishing industry with a client list to prove it, Nstein appears to have developed a solution in v4.1 that should make the life of publishing industry workers considerably easier.
However, change in traditional media is slow, and the biggest problem here will probably be convincing publishers that they need to invest in this in the first place.