pushnote_logo_2011.jpgLaunching today, Pushnote adds a new way to comment on websites and pages without the message being buried in a forum.

Push the Message

When you visit a website or service and want to tell friends about it, there is often a memory lag on your part between thinking of doing and actually logging on to Facebook or Twitter and letting friends know. Pushnote offers web engagement on a new level as a browser add-in that you can use to leave comments on any site or page that your friends will see.

A British site, Pushnote is being launched today by comedian/actor/web addict (and investor in the company) Stephen Fry who will be pushing it to his millions of Twitter followers. He has already stated that he's not in it for the money, but the press and comments that this event will generate should see the Pushnote service get off to a roaring start. Once that has died down, it does seem a viable and useful extra for the socially-minded web user.

Push Your Friends

Setup lets users link into their Facebook or Twitter accounts and then install the add-in for Firefox, Internet Explorer or Google Chrome. Once installed, you can see a pane with comments about a site, page or the web.

These messages can be promoted or demoted with a click -- so the best or most useful messages head to the top. An icon sits on the toolbar and when you come across something there are already comments for, it will turn green. Click on it and you can filter through the comments by site and time.


A Cunning Plan?

Pushnote isn't a new idea, others have tried adding comments to any page before, but this launch has a lot of social power behind it. If it generates enough momentum, then we could see it become something of a force in web commentary. In its current form though, it does run the risk of becoming a bit of a bitchfest, time will tell.

If a friend spots a bargain, their social circle will rapidly know about it. If a news story is incorrect, then people can point this out. There is a lot of potential, we just have to wait and see if the product matches it.

Of course, it is lacking things at launch, a mobile component that could see the messages applied to places and events. Hopefully, if it takes off, then we could see a great deal more to this next layer in the onion of social comment.