Our friend and TreeHugger founder Graham Hill is having a good day. As reported in the New York Post and confirmed by Graham, the well known eco-blog has just been acquired by Discovery Communications, the parent company of the Discovery Channel.
The price was apparently some form of US$ 10 million. That's so far unconfirmed, and undisputed.
Of note is that Graham claims that "over the last year, we were approached by over 15 large companies."
Our congrats go out to Graham, Olga, Nick Aster and the others who built this project from the ground up over the past 4 years.
CMSWire is a leading, native digital publication produced by Simpler Media Group, Inc. We provide articles, research and events for sophisticated professionals driving digital customer experience strategy, evolving the digital workplace and creating intelligent information management practices. The CMSWire team produces 450+ authoritative articles per quarter for our 750,000 community members. Join us as a subscriber.