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Customer Experience

CMSWire's customer experience (CXM) channel gathers the latest news, advice and analysis about the evolving landscape of customer-first marketing, commerce and digital experience design.

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Personalized Customer Experiences

Huge Success Story 

Companies today benefit from personalizing the customer journey and capturing diverse digital audiences with engaging brand experiences.

See how Huge, a full service digital marketing agency has built beautiful, interactive and personalized digital customer experiences for its clients.

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People Covering Customer Experience

Caleb Elston

Caleb Elston

Caleb Elston is co-founder and CEO of Delighted, the fastest and easiest way to gather actionable feedback from customers. Prior to starting Delighted, he led the team that created Mosaic....

Virginia Backaitis

Virginia Backaitis

Staff reporter Virginia Backaitis is the Senior Partner at Brilliant Leap, a search and consulting firm that specializes in placing Enterprise Content Management and Big Data professionals. She has worked...

Gerry McGovern

Gerry McGovern

Gerry McGovern is the founder and CEO of Customer Carewords. He is widely regarded as the worldwide authority on increasing web satisfaction by managing customer tasks. Gerry has spoken, written and...

Susan Ganeshan

Susan Ganeshan

Susan Ganeshan is Chief Marketing Officer of Clarabridge, which provides intelligent customer experience management solutions for some of the world's top brands. ...

Chris Wright

Chris Wright

Chris Wright is the founder of Fifty Five and Five, a full service Digital Marketing Agency specializing in the Microsoft Partner Network. They help partners communicate more effectively, reach new...

Dom Nicastro

Dom Nicastro

Dom Nicastro is a Boston-based staff reporter at CMSWire. The former editor-in-chief of a daily newspaper, he reports on a wide range of topics, including social business, digital asset management,...

Ralf Kern

Ralf Kern

Ralf Kern is global vice president of the Retail Business unit at SAP. He is responsible for helping to define the direction of SAP’s solution and global go-to-market strategy for...

Hunter Montgomery

Hunter Montgomery

Hunter Montgomery is Chief Marketing Officer at Higher Logic, a provider of cloud-based community platforms.An accomplished global marketing executive with more than 20 years of experience in the management and leadership...

David Roe

David Roe

David is a full-time journalist based in Paris, who spends his time working between Ireland, the UK and France. A partisan of ‘green’ living and conservation, he is particularly interested...

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