Advanced Media Portal (AMP) is a Digital Asset Management (DAM) technology software as a service (SaaS) solution that is designed to help marketing and their creative teams collect, organize and share their brand’s digital assets with ease and better execute digital marketing and customer experience programs. It provides support for critical marketing and sales functions: campaigns, video handling, mobile access, brand guidelines, product information, partner enablement and analytics.
Primary Use Cases
Digital Asset Management (DAM)
IntelligenceBank released a major upgrade to its digital asset management (DAM) system that aims to give marketers more ways to connect, monetize and manage the production of creative content. Continue reading...
Information management crosses boundaries. A lot of them, in fact: from economic sectors and industry verticals to organizational divisions, departments, functions and teams. However, the basic principles of effective information management remain evergreen. Continue reading...
Digital Asset Managers and administrators spend an enormous amount of time and energy on metadata application. It is tedious, thankless work, but absolutely necessary to find assets in the sea of digital petabytes. Continue reading...