BlueConic is a user driven marketing platform that helps digital marketers optimize customer journeys from discovery to conversion. It is a cloud-based platform that enables marketers to guide users, whether anonymous or known, across all digital touch points to improve engagement. Marketers use the platform to drive cross sell and up sell initiatives, increase conversions, and decrease waste to grow incremental sales and revenue.
Primary Use Cases
Marketing technology, marketing analytics, marketing automation, customer-data platform, data-management platform.
A mobile, dispersed, on-the-go workforce has forced an issue for companies of all shapes and sizes: the need for mobile customer relationship management (CRM). Continue reading...
The concept of customer relationship management (CRM) software was established over 20 years ago and has since become a foundational business application of small and large enterprises alike. Using CRM systems, companies have transformed how they view and manage customer relationships from tra...Read more
The cost of acquiring a new customer can be anywhere from five to 25 times more expensive that retaining an existing one. That's why in today’s competitive digital marketing landscape, smart businesses do everything they can to show their appreciation for existing customers. This r...Read more