Cake Marketing is an online marketing software company targeting medium to large businesses. Its product focuses on enabling clients to run performance-based digital marketing and advertising programs drive by real time data and analytics.
Cake Marketing operates as a subsidiary of Accelerize New Media, Inc.
- HQ Location
- United States
- Year Founded
Products by Cake Marketing
We've reached the midway point of the year. The time when people take vacations, travel to warm beaches and ... start their planning and budgeting processes for the coming year. For marketing departments, they're doing this in the face of increased responsibilities in three areas: ...Read more
The emergence of live video features on Facebook, YouTube, Instagram and Twitter has changed the face of content marketing. But before we delve into the best ways to leverage a live stream, let’s take a look at why live video marketing is causing such a fuss. Continue reading...
“A journey,” said John Steinbeck, “is like marriage. The certain way to be wrong is to think you control it.” Steinbeck knew that lesson well. In "Travels with Charley," the author spent much of the travelogue lost. Similarly, many marketers often find their efforts to...Read more
Experts put content marketing on a pedestal, but practitioners remain surprisingly skeptical. Although 88 percent of B2B marketers have adopted content marketing, according to the Content Marketing Institute’s 2016 B2B survey report, 70 percent of those marketers don’t believe that t...Read more
Anita Brearton's official title is founder and CEO, but she says the stories she hears from clients also make her a “marketing mom.” “We hear all the marketing sob stories,” said Brearton, whose Boston-based company CabinetM offers a discovery and management platform for...Read more