Causata Platform

by

Digital Marketing Software

Causata is a digital marketing decisioning and predictive analytics platform that leverages big data, predictive algorithms, machine learning and custom data sources to provide real-time decision support for customer facing digital experience and advertising systems.

Product Details

Product
Causata Platform
Company
Causata
HQ Location
United States
Year Founded
2008
License
Commercial
Deployment
SaaS, On-Premise

Tags

Primary Use Cases

Predictive Analytics. Data Management. Digital Experience Optimization.

Also from Causata

Related News

  • Jan 20

    Take a Break From the Marketing Action to Think About Strategy

    One of the benefits — and pitfalls — of digital marketing technology today is that it allows marketers to take action quickly. The allure of speed and the false sense of accomplishment rapid activity gives leads some marketers to push forward without having a strategy in place firs...Read more

  • Jan 20

    How to Bring Trust Back to Mobile Advertising

    Marketers are demanding more from mobile ad campaigns.  In 2017, the issue of how trust can be brought back to the space will dominate the conversation as they sort the new demands going forward. Continue reading...

  • Jan 19

    Stand Out on Social with These Visual Acrobatics

    Social marketers who think their words alone will win fans and influence people — how to put this gently?  Text is out.  It had a good run, but it's pretty much over.  Long form content still has its place. According to Social Media Examiner's 2016 Social Media Marketing...Read more

Add a Product  

Suggest a Product

1 2 3