CELUM is a global software developer of an Enterprise Digital Asset Management (DAM) and Marketing Content Management System.
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Digitals asset management (DAM) systems can benefit anyone who needs to deal with the distribution, use and control of brand approved images. And so it seems only natural that DAM systems should reside in the marketing department. Continue reading...
Here’s a digital asset management (DAM) riddle for you: What technology has made the following three DAM scenarios possible? A construction firm uses aerial images to monitor job progress and send updates to its clients. A government agency analyzes 3D images to prioritize r...Read more
A few years ago, implementing a digital asset management (DAM) system used to be a team or departmental endeavor. Typically, the project would find its home where digital assets are needed and used the most — in marketing communications. Continue reading...
Who believes in love at first sight? It’s easy to fall for a pretty face — but will the relationship stand the test of time? Nobody knows at the outset, of course, but then again we go through this every time we invest in new software (what, you thought Continue reading...
Each month, CMSWire runs two editorial themes from our Editorial Calendar. We arrive at these themes through the conversations, feedback, interest and requests of our loyal readers, reporters, contributors and editors, all of whom shape the content we produce on this site every week. Conti...Read more