idio’s Content Intelligence Platform identifies patterns in a customer’s content consumption to understand their interests, and inserts real-time dynamic content into communications across digital channels to personalize the experience and drive increased engagement, conversion and insight.
Primary Use Cases
Business intelligence has earned itself a snobby reputation. For non-enterprise organizations or — in my case — as a marketer, that reputation has led to both technophobia as well as an aversion to big data. Continue reading...
Microsoft has made another significant step in pulling SharePoint Online deeper into the wider Office 365 productivity suite. In a little remarked-upon announcement on the Power BI blog last week, Senior Program Manager Lukasz Pawlowski announced the availability of the Power BI re...Read more
What’s the most important role of IT in an organization? Is it “keeping the lights on” or sparking innovation? Apparently, it’s a tossup. According to CIO.com’s 2017 State of the CIO survey, 72 percent of IT executives say balancing innovation and oper...Read more