Decisive Analytical Solutions
Decisive Analytical Solutions is a provider of IT consulting services and maker of the Plumb5 digital marketing and marketing automation tool. It measures lead scoring, conversions, targeting and social and marketing campaigns. It serves the media, healthcare, financial and retail markets.
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Products by Decisive Analytical Solutions
If anyone thought business intelligence and visualization provider Qlik would fade into the background after private equity provider Thoma Bravo acquired it for $3 billion last August, this morning should have quelled their fears. "We are going to show you more than we have ever shown you. Con...Read more
ORLANDO, Fla. — SAP CEO Bill McDermott took the stage this morning at his company's SAPPHIRE NOW and ASUG Annual Conference here at the Orange County Convention Center and once again promised a commitment to customer empathy. "Last year I promised you empathy and turning empathy into...Read more
Marketers are always looking for ways to improve the response to their marketing content. And between the increase in connected devices and the ubiquity of programmatic campaigns, that need is greater than ever before. Continue reading...
Companies that leverage their data best will win the future — we've all heard this. But the underlying technologies that help businesses achieve this goal have expanded beyond big data and analytics. Continue reading...
"Customer empathy" will again be at the center of SAP's messaging when it hosts thousands at its annual user conference this week in Orlando. The Walldorf, Germany-based enterprise software provider's SAPPHIRE NOW and ASUG Annual Conference runs May 15 through May 18 at the Orange Co...Read more