Fireclick Advanced Warehouse is a real-time web analytic solution that measures marketing campaign performance, optimizes layout and design, assists in merchandising decisions, and monitors online customer behavior.
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Our attention spans are frayed. Digital media penetrates nearly every waking moment of our lives. Microsoft conducted a study in 2015 that suggested the average attention span — defined as “the amount of concentrated time on a task without becoming distracted&rdquo...Read more
Lockheed Martin pioneered the Cybersecurity Kill Chain as a way to help information security professionals organize the work they do preventing breaches, as well as minimize the impact of those breaches when they occur. Continue reading...
In light of Google's recent release of Google Surveys 360 — a groundbreaking addition to its enterprise Analytics 360 Suite — it's worth noting what this new market research tool gets right (and wrong). While Google Surveys 360 is a posit...Read more