Hybris B2C Commerce is an e-commerce platform that enables businesses to sell goods, services and digital content through a variety of touchpoints, channels and devices.
OpenText is extending the integration of its Digital Asset Management (DAM) product with SAP hybrid solutions — a move it boastfully claims "heralds a new era of unified customer experience" that will propel companies beyond the capabilities of traditional CRM solutions. Continue reading...
Most marketers know the best way to increase sales is by sending the right message to the right customer at the right time. Yesterday, a CMSWire webinar explained how to do that by following seven strategies. Continue reading...
B2B suppliers are trying to keep up with the standards set in the B2C world by expanding their e-commerce platforms and overall omnichannel capabilities. And that's a good thing, according to a new study that found consumer shopping habits are influencing how B2B purchasers expect to buy from s...Read more