Kentico is a fully integrated ASP.NET CMS, E-commerce, and Online Marketing platform that allows users to create websites and optimize their digital customers’ experiences across multiple channels.
- HQ Location
- Czech Republic
- Year Founded
Products by Kentico Software
It’s that time of year again, when organizations do a little soul searching on all that went right and wrong with their customer engagement strategies over the last 12 months. Continue reading...
The more data-driven marketing becomes, the easier it is for CMOs to attribute closed deals directly to their marketing programs. But with so much information available they encounter a new challenge: knowing which tactics and strategies to prioritize when each bad decision can cost thousands i...Read more
Many CMOs do little outside of branding and campaign management and fail to drive revenue growth, a new survey suggests. According to a new CMO Council and Deloitte study of more than 200 CMOs and marketing VPs, CMOs struggle to step into the role of growth and business-dri...Read more
Mobile interstitial advertisements are popular with marketers but can be controversial with customers. These full-page pop-ups, which appear as a pit stop on the way to a target webpage, have been embraced by many organizations as an effective marketing strategy — helping to increase co...Read more
Marketers: ever wonder what the best course of action is after your customer makes the first purchase? That crucial moment in the relationship between brand and customer — the stage after purchase — is where the real work comes in to nurture the relationship. Continue reading...