Lyris ONE is a digital marketing automation system that uses marketing analytics and campaign design tools to help marketers improve strategy and heighten impact of their campaigns.
Primary Use Cases
Marketing Automation. Enterprise Email.
Also from Lyris
Engagio, an account-based marketing (ABM) provider, today released an extension to its platform designed to better connect customer and prospect data with social, email and CRM tools. The San Mateo, Calif.-based 2-year-old startup released its Scout extension on the same day competitor Mar...Read more
Marketo announced today it acquired sales engagement software provider ToutApp, in a move aimed at helping organizations better coordinate their sales and marketing technologies. Terms of the deal were not disclosed. Marketo, based in San Mateo, Calif., provides marketing automation software....Read more
Marketing automation is no longer a practice reserved exclusively for enterprise-grade companies. In fact, small- and medium-sized (SMBs) are adopting marketing automation tools in droves. One of the solutions being flocked to is Leadsius, a freemium marketing automation system that markets its...Read more