Nice Systems Ltd
Nice Systems Ltd is a provider of solutions that enable enterprises and security organizations to extract insight from interactions, transactions and surveillance. Its solutions enable companies and public organizations to capture, manage, analyze and impact unstructured interaction, as well as transactional data, enabling such entities to comply with internal and governmental regulations, improve business and operational performance and address security threats while increasing situational awareness.
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Products by Nice Systems Ltd
Stamford, Conn.-based Gartner recently released its second annual Magic Quadrant for Digital Marketing Analytics, naming SAS, Adobe and Google as Leaders. Continue reading...
Google has delivered a two-pronged enhancement to its survey product. It's created a new version to provide enterprise level marketers with a tool that that’s integrated into the Analytics 360 Suite and moved its newly renamed existing consumer-level survey tool under the Google Analytic...Read more
Customer journey analytics can help marketers identify what customers are doing, thinking and feeling, as well as the touchpoints that they use and the people they interact with along the way. But theory is one thing and practical application is quite another, Forrester Research analysts...Read more
In light of Google's recent release of Google Surveys 360 — a groundbreaking addition to its enterprise Analytics 360 Suite — it's worth noting what this new market research tool gets right (and wrong). While Google Surveys 360 is a posit...Read more
Adobe Systems has released new capabilities in its analytics platform to help companies better analyze experiences on web and mobile applications. Continue reading...