Propago started within a large commercial printing conglomerate as an internal application to serve clients and support their backend operations. Born as a simple and straightforward solution to simplify and streamline the company’s production and fulfillment processes, it gradually matured over the years to become a comprehensive Marketing Management and Fulfillment Platform. It helps many enterprises and organizations intelligently control and distribute thousands of their marketing goods.
- HQ Location
- United States
- Year Founded
Our entire company started using Slack in less than a week. The marketing team in Amsterdam was completely onboarded within an hour, most of the company within a day, and people on vacation or out of office within less than a week. Then our other chat applications were turned off. Continue re...Read more
All too often, businesses expect to plug in a digital asset management (DAM) system and then — voila — it will begin managing all of the organization’s assets. The misconception can be forgiven. Continue reading...
When I first became involved in software sales someone advised me to take up golf, as “most enterprise business deals are made on the golf course. Continue reading...
Today’s brand identities have never been more fluid or at risk. The wrong brand content, colors, size or formatting have the potential to send a company’s image into a tailspin in an instant. This doesn't only apply to the marketing team. Continue reading...
It's been a roller coaster year-and-a-half for Aprimo. The marketing operations provider effectively reclaimed its name and original mission after Marlin Equity Partners acquired Teradata Marketing Applications. Then it acquired digital asset management (DAM) vendor ADAM Software in...Read more