Retargeting is a complementary marketing tool to marketing strategies that allows to find lost customers and display personalized banner ads that match their interests.
Primary Use Cases
Marketing Campaign Optimization
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Modern customer journeys are erratic. Customers research and look at products in-store and online. They ask questions in chat windows, through emails, via the phone and in person. They toggle between phones, laptops, iPads and physical stores so rapidly it could make your head spin. Con...Read more