Scaleo - Affiliate Tracking
Scaleo has over 10 years of experience in affiliate and tracking technologies. With their team's combined experience, they created Scaleo, a cloud-based solution for affiliates, advertisers and networks. The company is headquartered in Prague, Czech Republic.
- HQ Location
- Czech Republic
- Year Founded
The constant addition of digital communication channels and devices have obliged organizations to create seamless customer experiences across these proliferating channels. Continue reading...
Stamford, Conn.-based Gartner recently released its second annual Magic Quadrant for Digital Marketing Analytics, naming SAS, Adobe and Google as Leaders. Continue reading...
"What do CMOs want?" I've heard this question repeatedly throughout my career — from agencies, vendors, clients and advisor organizations. I’ve even worked with clients who wondered what their CMO wants. The topic is a perennial favorite of the list post. Continue read...Read more
Cross-channel customer experience (CX) is a non-linear animal. A customer’s need-based path more closely resembles Indiana Jones’ tenuous navigation through the Temple of Doom rather than a nicely manicured path in the woods. Adding to the ambiguity are the many definitions...Read more
Football player Colin Kaepernick, the sometimes quarterback for the San Francisco 49ers, made a bold social statement in August when he refused to rise for the national anthem at the start of an NFL game. Continue reading...