Scaleo is a fully featured tracking solution for affiliates, advertisers and networks. It is a revolutionary cloud-based affiliate tracking & management solution launched in 2015. The product comes with free Anti-Fraud Logic™
that crosschecks each impression, click or conversion through its advanced in-house fraud analytics and combines and analyzes hundreds of internal and external measuring points.
Primary Use Cases
The constant addition of digital communication channels and devices have obliged organizations to create seamless customer experiences across these proliferating channels. Continue reading...
Stamford, Conn.-based Gartner recently released its second annual Magic Quadrant for Digital Marketing Analytics, naming SAS, Adobe and Google as Leaders. Continue reading...
"What do CMOs want?" I've heard this question repeatedly throughout my career — from agencies, vendors, clients and advisor organizations. I’ve even worked with clients who wondered what their CMO wants. The topic is a perennial favorite of the list post. Continue read...Read more